Draft Obama movement boasts first TV spot of the 2008 presidential campaign

(December 21, 2006) Illinois Senator Barack Obama (D-IL) may not yet be officially running for president in 2008, but the first TV commercial  connected to the popular potential candidate is running.

The Draft Obama movement has produced the first television commercial of the upcoming 2008 campaign season. It’s a 60-second spot urging the junior senator to run for the White House and it began airing yesterday in New Hampshire – where the first presidential primary will be held – and Washington, D.C.

The commercial was produced pro bono by The Jackson Group, D.C.-based political consultants, and uses the same theme as Obama’s best-selling book, “The Audicity of Hope.” Kris Schultz of Draft Obama said that the ad “has an extremely limited target audience. It’s aimed at Obama and only Obama.” The ad is part of a strategy used successfully by former Gen. Wesley Clark for his presidential run in 2004.

The commercial uses audio clips from a speech Obama delivered while campaigning for Louisiana congressional candidate John Yarmuth. It focuses on Obama’s core themes of decent health care, changes in foreign policy, and replacing the politics of fear with the politics of hope. The spot is expected to air through Christmas.

Click here to view Draft Obama commercial.


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