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LaTanya Junior named marketing chief for Howard University's exec ad program
(December 11, 2011) The Center for Excellence in Advertising (CEA) at Howard University has named LaTanya Junior as the Chief Marketing Officer. CEA, with funding from the American Association of Advertising Agencies (4A's), is an executive education program designed to become the advertising industry's certified talent resource and pipeline for people of color.
Jannette Dates, dean of Howard University's School of Communication and CEA's co-founder said, "We are excited about the energy and the new ideas that LaTanya Junior brings to CEA. The strong foundation that was laid by her predecessors will enable LaTanya to help move CEA to achieve results that will be lasting and effective, helping to increase the advertising industry's diversity record."
Junior has helped to create dynamic and ground-breaking strategic plans for several companies, including True One Agency, Ogilvy & Mather, Stedman Graham & Partners, Grey Advertising and Young & Rubicam. She also is the ingenious author of "Creating Your Marketing Blueprint," which was ranked among the top 100 workbooks for Jumper-starter Entrepreneurs by Forbes Magazine, and Thumbology: Defining Your Desired Direction Step by Step. Aside from writing books,
Junior has also helped to develop and facilitate over 650 business development, marketing and advertising planning workshops and broadcast lessons for several small businesses, executives, the Small Business Administration and Small Business Development Center organizations, and the Fleet Bank and Chase Bank small business divisions. She has also developed and instructed many educational programs that focused on strategic planning, advertising, integrated marketing, and media at colleges such as Jackson State University, Rutgers University, William Paterson University, and many more.
Dates enthusiastically added, "LaTanya has shared some exciting plans for using distance learning and social media to augment the instructional program for CEA's participants. Her marketing strategies are a strong new component for us and her ideas for broadening the location for CEA sessions beyond New York City are energizing and new, and will add to the momentum we have already built."
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