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Target Market News launches
Chicago business publication


Target Market News has introduced Black Business Chicago, a new monthly which will spotlight news and features on Chicago's African-American businesses, corporate executives and local economic issues. The publication will also be supplemented by a Web site, blackbusinesschicago.com, that will provide updated coverage of relevant business news on a daily and weekly basis between issues of the monthly print publication. Click for more
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Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

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Black Cable TV Ratings for Week of Nov. 21 - 27
'Soul Train Awards,' new Tyler Perry comedy push black cable viewing up 44%

(December 1, 2011) Just like broadcast TV, cable didn't get much prime time attention from black viewers on Thanksgiving either. But the holiday week did deliver huge number for the Top 25 cable chart, with a 44 percent jump in audience over the previous week.

The increase comes from BET's airing of "The Soul Train Music Awards," which took the No.1 spot with nearly 3.5 million viewers. Tyler Perry's new comedy, "For Better or Worse," debuted with dual airings averaging 2.6 million black viewers each. Overall cable's Top 25 had more shows with at least one million viewers than TV did.

TBS was the most network of the week, capturing 12.8 for six Perry comedies. BET followed in second with 7.3 million for four shows. Disney pulled in 4.7 million younger viewers for five programs.

Nielsen recorded 39.9 million total viewers for the cable Top 25, which was four million more than TV claimed for the week.

Top 25 Cable Shows in Black Households

   Rank | Program |  | AA Rating | AA Share | Viewers 2+

1

SOUL TRAIN AWARDS

BET

15.1

20.2

3,480

2

FOR BETTER OR WORSE

TBS

13.0

20.1

2,777

3

FOR BETTER OR WORSE

TBS

12.3

18.8

2,631

4

LOVE AND HIP HOP 2

VH1

12.3

16.5

2,363

5

NFL REGULAR SEASON 

ESPN

10.4

14.3

1,826

6

BASKETBALL WIVES LA

VH1

10.3

14.3

1,901

7

HOUSE OF PAYNE

TBS

10.2

15.7

2,100

8

SOUL TRAIN AWARDS PRESHOW

BET

9.4

12.6

2,001

9

HOUSE OF PAYNE

TBS

9.3

14.3

1,953

10

REAL HOUSEWIVES ATLANTA

BRAVO

9.1

11.9

1,686

11

HOUSE OF PAYNE

TBS

7.8

12.2

1,703

12

NFL REGULAR SEASON GAME

NFL

7.6

13.6

1,860

13

HOUSE OF PAYNE

TBS

7.5

11.6

1,658

14

BASKETBALL WIVES LA

VH1

7.0

9.6

1,235

15

BET AWARDS SHOW

BET

5.5

8.5

1,132

16

WWE ENTERTAINMENT

USA

5.2

7.1

1,094

17

REAL HOUSEWIVES ATLANTA

BRAVO

5.0

6.8

920

18

WWE ENTERTAINMENT

USA

4.9

6.6

1,051

19

SHAKE IT UP

DISNEY

4.8

6.3

1,132

20

GOOD LUCK CHARLIE

DISNEY

4.4

5.9

1,002

21

GAME PLAN

DISNEY

4.3

6.2

904

22

PRE-KICK

NFL

4.3

8.7

1,135

23

A.N.T.  FARM

DISNEY

4.2

5.5

934

24

A.N.T.  FARM

DISNEY

3.9

6.2

728

25

REED BETWEEN THE LINES

BET

3.9

5.7

695

Source: Nielsen Media Research. Ranked by percent of African-American households watching. Based on live and same day viewing. Number of viewers shown in thousands (1,000 = 1 million). Representing more than 13.45 million television households in the U.S., the African-American television audience is the largest minority segment in Nielsen's measurement samples. All times eastern.

Click here for the previous week's cable ratings

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