HOMESTATS | PUBLICATIONS | REGISTER | ADVERTISE | ARCHIVE | ABOUT US | CONTACT US



 Search the Archives of Target Market News
____________________________________

NOW FOLLOW US ON

 
Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

Target Market News covers
Chicago"s black businesses


Target Market News has introduced Black Business Chicago, a new Web site and publication  which will spotlight the latest news and information on Chicago's African-American businesses, corporate executives and local economic issues. Now there is one source to learn about the Who's Who in the nation's capital of Black-owned business, BlackBusinessChicago.com. Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

Story continued...

______________________

STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail
?

 

Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media










































































































 

Celebrity doctor launches BlackHealthTV.com, a video and social media website

(November 26, 2012) Blackhealthtv.com, an innovative online video and social media website focused on the health issues of African-American consumers and physicians, was launched a few weeks ago.  Co-founded by Dr. Corey Hebert, the award-winning medical journalist and frequent contributor to the Dr. Oz. Show, Black Health TV hopes to establish its website as a global brand among people of African descent.

Black Health TV wants to be the first health media company to explore new technologies in order to connect with African-American viewers online to watch the latest health topics that matter most including: diabetes, cancer, women's health, kids' health and more.

"I'm so proud to be at the helm of Black Health TV. We offer the African-American community, for the first time ever, culturally relevant, on demand health information," said Dr. Corey Hebert, CEO of Black Health TV.

According to the forthcoming report, "The Buying Power Black America," African-American households spent $25.5 billion on healthcare in 2011.

According to the U.S. Office of Minority Health, African Americans have the highest mortality rate of any racial and ethnic group in several major disease categories from stroke to infant mortality, heart disease, diabetes, cancer and HIV/AIDS.  Moreover, according to previous research reports from Pew Internet & American Life Project, as a percent of Internet users within each demographic group, African-Americans search for health insurance, fitness and how to lose or control their weight more than other groups. 

African-Americans also download more health applications or "apps" on their phones to help them track or manage their health more than any other group and are the second most active users of the mobile Internet including involvement in activities such as creating or posting individual or group blogs, listening to podcasts, downloading or streaming online video.

Black Health TV is setting out to change how African Americans receive their health information having formed content relationships with Morehouse Medical School, Harvard Health Publications (a division of Harvard Medical School), American Council on Exercise and a host of other prestigious health information providers. 

Blackhealthtv.com provides a consumer-focused interactive health and wellness website that delivers integrated and dynamic health information and videos on a wide variety of subjects.  The website will also offer areas for interactive support communities, health and wellness tools, and answers to frequently asked medical questions.

For more information visit www.blackhealthtv.com.


FEEDBACK: Give your comments on this story


Go to Target Market News homepage


RECENT STORIES
Polling of Black voters by NAACP reveal attitudes and trends unreported by media

New Ford multicultural ad campaign from UniWorld features Tupac Shakur poem

Black Cable TV Ratings for Week of November 5 - 11 Cable news networks try to hold on to Black voters gained during election coverage

Nielsen appoints Lamont Robinson Vice President of Supplier Diversity

Black TV Ratings for Week of November 5 - 11 During week of election night euphoria, network TV lost Black audiences

Decision against Washington Informer's eligibility to carry city's ads is reversed\

Black Cable TV Ratings for Week of Oct. 29 - Nov. 4 Reality shows and sports were Black cable viewers key diversions before election

Black voters in historic numbers join coalition that re-elects President Barack Obama

Black TV Ratings for Week of Oct. 29 - Nov. 4 As Black audiences drift further to cable, CBS claims 18 hit TV shows on Top 25 chart

Former General Mills exec to head multicultural marketing for MillerCoors

Super Bowl Gospel Celebration has kick off at ANA Multicultural Conference

Smiley & West radio program returns to the Chicago market with two new affiliates

Black TV Ratings for Week of October 22 - 28 Black TV viewers turning their attention more to politics than the usual programming

Real Time Media in joint venture with MGPG Events to expand The Black Women's Expo

Click here for more recent news stories and our news archive
 










































































































 
 









 

TARGET MARKET NEWS
228 S. Wabash Ave.
Chicago, Il 60604
312-408-1881
Copyright (c) 2012 All rights reserved

info@targetmarketnews.com                                                                                                                                                                                                                          Supplier Services