COMING IN DECEMBER
"A Must-Read
For Marketing
Professionals"
Introducing a new
trade magazine for the new opportunities in African-American marketing and
media.
The December 2007 issue of Target Market News magazine offers
in-depth stories on:
- Inside P&G’s “My Black is Beautiful” campaign
- The targeted ad strategy for the 2010 Census
- New advertising campaigns and assignments
Plus a special spotlight on the nation’s top African-American ad agencies
Click here for
advertising information
Click here to subscribe
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Departments
Advertising & PR News
Marketing News
TV & Cable News
Radio News
Magazine News
Newspaper News
Internet News
Retailing News
Consumer Research
Expenditure Data
People in the
News
Industry News
Company Bios and
Background
Register
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Are you getting the latest industry news when it happens via e-mail?
Click here for free delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives,
updates and headlines on the latest developments in African American
marketing and media
Black Stats
Frequently requested
data on African American consumers
Black Buying Power:
$719 Billion (2005)
Black U.S. Population:
38.3 million
Top Five Black Cities
- New York
- Chicago
- Detroit
- Philadelphia
- Houston
Top Five Black Metros:
- New York-New Jersey
- Washington-Baltimore
- Chicago-Gary
- Los Angeles
- Philadelphia
Top Five Expenditures:
- Housing $110.2 bil.
- Food $53.8 bil.
- Cars/Trucks $28.7 bil.
- Clothing $22.0 bil.
- Health Care $17.9 bil.
Click here for more stats from "The Buying Power of
Black America."
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Get quick access to key
U.S.
Census
Bureau Data
Click here to go to African-American Census Bureau
data
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Copyright
© 2007 by
Target Market News Inc.
All rights reserved
Business address:
228 S. Wabash Ave.
Suite 210
Chicago, IL 60604
t. 312-408-1881
f. 312-408-1867
info@targetmarketnews.com
Sirius' 'Make It
Plain' talk show with Mark Thompson debuts this week
(November
12, 2007) SIRIUS Satellite Radio announced today that Make it Plain, the
daily political talk show hosted by Mark Thompson, the African-American
broadcast pioneer, human rights visionary, and community leader, will make
its highly anticipated SIRIUS launch on Wednesday, November 14. Make it
Plain, on SIRIUS Left channel 146, launches with a powerful, high-profile
and stellar lineup of guests from the African-American community. Make It
Plain will air weekdays, 5:00 pm - 8:00 pm EST.
These key leaders, thinkers and influential newsmakers include Hilary
Shelton, Director, NAACP, Washington Bureau; Marc Morial, President,
National Urban League; Dick Gregory; Dr. E. Faye Williams, National
Congress of Black Women; Dr. Ron Daniels, Chair, Institute of the Black
World; Barbara Ciara, President of National Association of Black of
Journalists;
Thompson, also known by his African name Matsimela Mapfumo, has been a
Washington, DC-based radio host for 20 years. He is nationally known as a
longtime NAACP activist, emcee of the Million Man March, founder of the
Umoja Party, and an ordained minister. Thompson joins hosts including Alex
Bennett, Lynn Samuels, Thom Hartmann, Ed Schultz, and Mike Malloy on
SIRIUS Left 146.
Go to Target Market News
homepage
Friday, Nov. 16, 2007
Time & Life Building
New York, NY
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This is the industry's only symposium examining the latest research, trends and opportunities for African-American magazine publishers and advertisers
TOPICS TO BE COVERED
- Successful Start-up Strategies
- Improving Advertising Sales
- Building Your Magazine’s Brand
- Successful Website Strategies
- Opportunities From Editorial
- Latest Black Magazine Research
Click for more info and to register
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13th Annual Edition
Buying Power report shows more spending by black consumers on 'necessities'
Thanks
to economic gains in the past two years, black households across the U.S.,
especially middle-class families, are increasing their purchases of
lifestyle and leisure items. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...
Story continued...
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The African-American
Book Publishing Authority
Now in its ninth year of publication, Black Issues Book Review is the only nationally distributed magazine devoted exclusively to covering the latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author signings, book fairs and book clubs.
Want this issue? Get it with your new subscription.
Click Here
A TARGET MARKET NEWS PUBLICATION
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in-depth coverage of Black
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