TV Ratings for Week of Oct. 29 – Nov. 4
Football returns to the top of black viewers favorites; CBS again is network winner

(November 6, 2007) NBC should be thrilled that black households preferred the Dallas Cowboys and the Philadelphia Eagles to celebrity dancers. The NFL match-up was the No.1 show with African-Americans, who represented 16 percent of the 16.4 million total viewers. The game was No.8 in white households.

CBS was the week’s winning network in black homes, with “60 Minutes” heading up a list of 12 programs on the top 25 chart. ABC was second with five programs, followed by the CW and Fox with three each, and NBC with two.

The total number of black households watching the top 25 programs, according to Nielsen Media Research, was again 30.6 million.

Top 25 Broadcast Shows in Black Households

Rank | Program | Network | Rating | No. of Homes

1	SUN NIGHT FOOTBALL	NBC	13.2	1.808
2	60 MINUTES	CBS	12.7	1.733
3	GREY'S ANATOMY-THU	ABC	11.0	1.504
4	CSI: MIAMI	CBS	10.8	1.470
5	DANCING W/THE STARS-MON	ABC	10.6	1.448
6	HOUSE	FOX	10.1	1.380
7	WITHOUT A TRACE	CBS	9.9	1.350
8	GAME, THE	CW	9.8	1.336
9	SUN NIGHT NFL PRE-KICK	NBC	9.1	1.239
10	COLD CASE	CBS	9.0	1.235
11	SHARK	CBS	9.0	1.235
12	GIRLFRIENDS	CW	8.8	1.208
13	DANCING W/STARS -TU	ABC	8.7	1.185
14	CSI: NY	CBS	8.6	1.173
15	CRIMINAL MINDS	CBS	8.3	1.138
16	CSI	CBS	8.1	1.110
17	AMAZING RACE 12	CBS	8.0	1.085
18	CANE	CBS	7.8	1.063
19	UGLY BETTY	ABC	7.7	1.057
20	DESPERATE HOUSEWIVES	ABC	7.5	1.029
21	NCIS	CBS	7.3	.998
22	THE UNIT	CBS	7.3	.992
23	AMW: AMERICA FIGHTS BACK	FOX	7.2	.984
24	EVERYBODY HATES CHRIS	CW	7.1	.963
25	SIMPSONS	FOX	7.1	.973

Source: Nielsen Media Research. Number of homes
shown in millions. Representing more than 13.45 million
television households in the U.S., the African-
American television audience is the largest minority
segment in Nielsen measurement samples.
All times eastern.


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