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Target Market News launches
Chicago business publication


Target Market News has introduced Black Business Chicago, a new monthly which will spotlight news and features on Chicago's African-American businesses, corporate executives and local economic issues. The publication will also be supplemented by a Web site, blackbusinesschicago.com, that will provide updated coverage of relevant business news on a daily and weekly basis between issues of the monthly print publication. Click for more
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Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

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Black Cable TV Ratings for Week of October 24-30
Disney dominates cable's Top 25 for black viewers with big weekend lineup

(November 4, 2011) Back-to-back blocks of programming continue to work for Disney in its effort to attract younger viewers in households. With little competition from other TV or cable networks, Friday and Saturday nights remain a gold mine.

While its overall viewing numbers are down, Disney still gathered 6.7 million for seven shows to be the week's most watched cable network in black homes. VH1 took second place with 4.4 million for four of its programs. USA claimed 3.3 million for four shows (half of which were WWE) for third place.

With 24.8 million total viewers for the Op 25 cable shows, according to Nielsen, the total number of viewers were virtually the same as the previous week.


Top 25 Cable Shows in Black Households

   Rank | Program | Network | AA Rating | AA Share | Viewers 2+

1

NFL REGULAR SEASON      L

ESPN

10.8

14.9

2,004

2

BASKETBALL WIVES LA

VH1

7.7

10.7

1,530

3

HOUSE OF PAYNE

TBS

5.7

8.7

1,110

4

HOUSE OF PAYNE

TBS

5.5

8.5

1,028

5

T.O. SHOW 3

VH1

5.4

7.2

1,005

6

LA LAS FULL COURT LIFE

VH1

5.2

7.0

1,000

7

WWE ENTERTAINMENT

USA

5.1

6.9

1,009

8

BASKETBALL WIVES LA

VH1

5.1

6.9

915

9

BAD GIRLS CLUB

OXYGEN

5.0

6.7

1,006

10

WWE ENTERTAINMENT

USA

5.0

6.6

968

11

REED BETWEEN THE LINES

BET

4.9

7.0

909

12

REED BETWEEN THE LINES

BET

4.9

6.8

905

13

BET MOVIE OF THE WEEK

BET

4.9

7.0

894

14

WIZARDS OF WAVERLY PLACE

DISNEY

4.4

6.7

953

15

JESSIE

DISNEY

4.4

6.8

1,115

16

JESSIE

DISNEY

4.4

6.6

901

17

THE FIRST 48

A&E

4.3

6.0

809

18

JESSIE

DISNEY

4.2

6.4

884

19

REAL HOUSEWIVES ATLANTA

BRAVO

4.2

5.7

776

20

LAW & ORDER: SVU

USA

4.0

5.7

672

21

MEET THE BROWNS

TBS

4.0

6.4

732

22

KICK BUTTOWSKI

DISNEY

3.9

6.0

1,080

23

TWITCHES TOO

DISNEY

3.9

5.4

863

24

LAW & ORDER: SVU

USA

3.9

5.7

748

25

MY BABYSITTERS (SERIES)

DISNEY

3.9

5.8

988

Source: Nielsen Media Research. Ranked by percent of African-American households watching. Based on live and same day viewing. Number of viewers shown in thousands (1,000 = 1 million). Representing more than 13.45 million television households in the U.S., the African-American television audience is the largest minority segment in Nielsen's measurement samples. All times eastern.


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