Nick Howse, veteran ad executive and supporter of black media, dies at 58

(October 25, 2006) Nick Howse, a native Chicago executive whose involvement in advertising and marketing span nearly four decades, died on Tuesday, Oct. 24 following a massive stroke. He was 58.

Howse started his career at Bozell & Jacob in the early 1970’s. From there he would join the Burrell Communications Group, one of the nation’s largest African-American owned advertising agencies.

Howse is best known for his work at Burrell, where as Senior Vice President and Media Director he oversaw media strategies for clients such as McDonalds, Ford and Coca-Cola. During his nearly 20-year tenure at Burrell he was responsible for placing millions of dollars in advertising with black-oriented media outlets, and was especially supportive of new African-American media ventures. He also was instrumental in providing sponsorships and underwriting for hundreds of events and humanitarian causes.

Howse was one of the industry’s most influential African-American media professionals. He hired and trained numerous other blacks who likely would have found it difficult to enter the highly coveted media buying and planning arena. Most of those he hired went on to become top executives in major advertising agencies, marketing and media firms.

Having worked in recent years at a number of Chicago-based advertisng and media companies, Howse formed his own company last year, INN-Howse Marketing. The name was drawn from the initials of his wife, Iris and his children, Nick and Nadia.

"He was just awesome," Iris Howse told the Chicago Defender. "Anybody you ask will tell you the same thing. He was a real gentleman.  We only had 12 years but I believe we did and had more than some people who have had 30 years together. Nick, our 7-year-old daughter Nadia and I went and did everything together. He's just really going to be missed."

A wake for Nick Howse will begin at 10 a.m. Monday, Oct. 30th at The Apostolic Church of God, where he was an active and longtime member, at 6320 S. Dorchester Ave., Chicago. Funeral services will begin promptly after at 11 a.m. For information call 773-667-1500.


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