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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $679 Billion (2004)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing 110.2 bil.
 - Food 53.8 bil.
 - Cars/Trucks 28.7 bil.
 - Clothing 22.0 bil.
 - Health Care 17.9 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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Copyright
© 2006 by
Target Market News Inc.

All rights reserved
Business address:
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Suite 210
Chicago, IL 60604
t. 312-408-1881
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The Week of October 16 – 22
CBS hangs on to No.1 with CSI: Miami; CW’s five black shows all make Top 25

(October 24, 2006) “CSI: Miami,” which usually finishes in the top five, let CBS maintain its No 1 position for a second consecutive week. The show was the network’s only entry among the top ten favorites, but it was one of seven shows that made CBS the week leading network on the Top 25 chart.

The second week of October brought good news to the CW network. The move to Monday from Sunday for its “black block” is giving the new network some success. "Girlfriends" posted a second place win, and for the first time, all five of its popular black programs made the chart, including “Everybody Hates Chris.”

The network scorecard gave ABC five winners ad FOX and NBC had four each. The total number of black households watching the top 25, according to Nielsen media Research, was 34.2 million, an increase of 1.7 percent over the previous week.

Top 25 Over-The-Air Shows in Black Households

 Rank | Program | Network | Rating | # of Homes

Source: Nielsen Media Research. Number of homes
shown in millions.


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Book Publishing Authority


Now in its seventh year of publication, Black Issues Book Review is the only nationally distributed magazine devoted exclusively to covering the latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author signings, book fairs and book clubs.
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 12th Annual Edition Available 
Latest 'Buying Power' report shows black consumers spending more on home life

As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products.
Story and statistics continued

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