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Black
TV Ratings for Week of October 15 - 21
Black TV viewers turning their
attention more to politics than the usual programming
 (October
24, 2012) The second Presidential debate that aired on Tuesday,
Oct.16th, was the real ratings winner among TV shows for the third week
of October. 4.8 million of the more than 10 million Black viewers
watched on ABC, CBS and NBC. (Another 5.3 million tuned in on cable).
ABC's "Scandal" returned to the lineup and came in at No.3.
NBC edged out CBS as the most watched TV network, carrying 13 million
Black viewers for eight of its shows. CBS dropped to second place with
12.8 million for ten shows. ABC had 8.5 million for six programs.
The total number of viewers for the week's Top 25 TV shows in Black
households was 35.6 million -- a mere one percent less than a week ago.
Top 25
Broadcast Shows in Black Households
Rank | Program | Network | % AA Homes | % of AA | No. Viewers 2+
|
1 |
SUNDAY NIGHT FOOTBALL
STEELERS V. BENGALS |
NBC |
14.4 |
7.8 |
2,943 |
|
2 |
60 MINUTES |
CBS |
10.4 |
5.2 |
1,980 |
|
3 |
SCANDAL |
ABC |
10.1 |
4.7 |
1,784 |
|
4 |
VOTE 2012:ANALYSIS-TUE |
ABC |
9.6 |
4.9 |
1,847 |
|
5 |
SUNDAY NIGHT NFL PRE-KICK |
NBC |
9.1 |
5.1 |
1,913 |
|
6 |
PERSON OF INTEREST |
CBS |
8.5 |
4.4 |
1,659 |
|
7 |
DECISON'12 PRES ANALYS10/16 |
NBC |
7.9 |
4.0 |
1,498 |
|
8 |
FOOTBALL NIGHT AMERICA PT 3 |
NBC |
7.8 |
4.2 |
1,581 |
|
9 |
VOICE-TUE |
NBC |
7.7 |
4.2 |
1,568 |
|
10 |
CAMPAIGN 12-DEBATE ANL-TU |
CBS |
7.5 |
3.9 |
1,466 |
|
11 |
THE VOICE |
NBC |
7.4 |
3.9 |
1,459 |
|
12 |
GREY'S ANATOMY |
ABC |
7.4 |
3.5 |
1,303 |
|
13 |
DANCING W/STARS RESULTS |
ABC |
7.4 |
3.4 |
1,270 |
|
14 |
CSI |
CBS |
7.0 |
3.3 |
1,229 |
|
15 |
DANCING WITH THE STARS |
ABC |
6.9 |
3.4 |
1,283 |
|
16 |
ELEMENTARY |
CBS |
6.5 |
3.2 |
1,225 |
|
17 |
CRIMINAL MINDS |
CBS |
6.4 |
3.2 |
1,196 |
|
18 |
THE GOOD WIFE |
CBS |
6.1 |
2.8 |
1,071 |
|
19 |
AMAZING RACE 21 |
CBS |
5.8 |
2.8 |
1,049 |
|
20 |
REVENGE |
ABC |
5.7 |
2.8 |
1,043 |
|
21 |
TWO AND A HALF MEN |
CBS |
5.6 |
2.8 |
1,072 |
|
22 |
REVOLUTION |
NBC |
5.6 |
2.8 |
1,059 |
|
23 |
BLUE BLOODS |
CBS |
5.6 |
2.5 |
952 |
|
24 |
X-FACTOR-WED |
FOX |
5.5 |
3.1 |
1,162 |
|
25 |
LAW AND ORDER:SVU |
NBC |
5.5 |
2.7 |
1,006 |
Source: The Nielsen Co.. Number of
viewers ages 2+ shown in thousands (1,000 = 1 million). Rankings are
based on share of black households. Representing more than 13.45 million
television households in the U.S., the African-American television
audience is the largest minority segment in Nielsen's measurement
samples. All times eastern.
Click here to view
previous week's Top 25 TV chart
Go to Target Market News homepage
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