HOMESTATS | PUBLICATIONS | REGISTER | ADVERTISE | ARCHIVE | ABOUT US | CONTACT US



 Search the Archives of Target Market News
____________________________________

NOW FOLLOW US ON

 
Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

Target Market News covers
Chicago's black businesses


Target Market News has introduced Black Business Chicago, a new Web site and publication  which will spotlight the latest news and information on Chicago's African-American businesses, corporate executives and local economic issues. Now there is one source to learn about the Who's Who in the nation's capital of Black-owned business, BlackBusinessChicago.com. Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

Story continued...

______________________

STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail
?

 

Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media






















































































 

Second discrimination suit filed against Starcom MediaVest

(October 22, 2012) MediaPost.com is reporting that a discrimination suit was filed with U.S. District Court in New York in late September by former Starcom MediaVest planning strategist Angela Cahill. Cahill alleges she had some of her  responsibilities taken away as a top local ad planner on the Walmart account after she became pregnant. She said she was then fired when she complained about her diminished role.

SMG has yet to respond to the suit. The complaint comes on the heels of a racial discrimination suit filed in March of this year by a former SMG staff member in Detroit. Kristi Goldner said she was passed over for promotion because of her race. SMG denied any discrimination on the agency’s part and asked that the suit be dismissed. A pre-trial conference is scheduled for the end of November.

The need for greater diversity in the advertising industry has been a persistent topic of discussion. Earlier this year Tangerine Watson Inc, a consultancy firm specializing in Black, Hispanic and Asian advertising, marketing and media talent, announced findings from its Impact Study.

According to the survey, most respondents (89%), regardless of ethnicity, feel that diversity in the industry needs improvement.  And, in spite of the recent and considerable industry attention to diversity, the percentage of individuals who feel there is either no change or change for the worse was high across the board.


Go to Target Market News homepage


RECENT STORIES
Russell Simmons' new YouTube channel to feature content for diverse millennials

BET sets records with 'Hip Hop Awards' and 'Keyshia & Daniel'

Equals Three agency cuts staff, office space after loss of US Navy contract

UniWorld Group campaign for Marriott targets diverse business travelers

Black TV Ratings for Week of October 1 - 7 ABC's 'Scandal' climbs to No.3 on list of Top 25 favorite shows in Black homes

Rainbow PUSH unveils industry scorecard initiative at its Automotive Summit

Wayne Brown, one of radio's most admired and influential executives, dies at 55

Black-owned agency, Prime Access, bought and merged into healthcare marketing firm

Bob Johnson closes on acquisition deal forming RLJ Entertainment

Oprah Winfrey Network strikes exclusive multi-year partnership with Tyler Perry

Black Cable TV Ratings for Week of Sept. 24 - 30 The search for Black cable viewers continues as they decide on their favorite shows

Black TV Ratings for Week of September 24 - 30 Black households add freshmen TV network shows to their viewing habits

Click here for more recent news stories and our news archive

 






















































































 
 









 

TARGET MARKET NEWS
228 S. Wabash Ave.
Chicago, Il 60604
312-408-1881
Copyright (c) 2012 All rights reserved

info@targetmarketnews.com                                                                                                                                                                                                                          Supplier Services