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Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

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BET sets records with 'Hip Hop Awards' and 'Keyshia & Daniel'

(October 10, 2012) BET broke records with the airing of the BET Hip Hop Awards '12 and Keyshia & Daniel: First Family. On Tuesday, October 9 the BET Hip Hop Awards premiere telecast at 8:00 P.M. drew in 3.1 million viewers among 2.1 million households garnering a 2.3 coverage rating, making this the #1 Hip Hop themed telecast on TV for the past seven consecutive years. Keyshia & Daniel: First Family, BET's newest original series, launched on October 9 at 10:00 P.M. to 2.9 million viewers with a 2.2 coverage rating.  Keyshia & Daniel: First Family is the #1 new reality series debut telecast on cable in 2012 among total viewers and adults.

On the digital side, BET Hip Hop Awards telecast reigned supreme in the social media and digital world with millions of tweets regarding the awards. According to Trendrr.tv, the BET Hip Hop Awards was the #1 Social TV program on cable for October 9 with more than 2.6 million interactions. Over 75 worldwide top trending topics on Twitter were traced back to the telecast's explosive cyphers and performances including "DMX Voice," "HipHopAwards" and "2chainzplayingpiano." The BET Hip Hop Awards also set a record for BET.com traffic -- a double digit year-over-year growth in page views (84%), daily unique visitors (33%) and video views (18%).   On mobile, the first ever BET Hip Hop Awards app received over 300,000 downloads.

Keyshia & Daniel: First Family also scored in the top 5 most social shows on cable with over 70,000 interactions, trending worldwide with trending topic "KEYSHIAANDDANIEL" according to Trendrr.tv.


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