Cable Ratings for Week of Sept. 10 - 16
TBS locks up No.1 again; Disney dominates as week’s top cable network

(September 13, 2007) TBS’ “House of Payne” continued its dominance over the top two spots as the most popular cable shows in black households. The week proved successful also for BET which placed two of its new season debuts on the list, “Hell Date” and “Access Granted.”.

Disney continued as the most popular network with 10 shows posted on the top 25. BET followed with six programs, while TBS and USA both had three.

The total number of black households that tunes into the top 25 programs, according to Nielsen Media Research, was 15.7 million, or two percent more than the previous week.

Top 25 Cable Shows in Black Households

 Rank | Program | Network | Rating | # of Homes

1	HOUSE OF PAYNE	TBS	16.6	1,493
2	HOUSE OF PAYNE	TBS	13.5	1,197
3	NFL REGULAR SEASON	ESPN	15.4	1,161
4	WWE ENTERTAINMENT	USA	9.2	857
5	THE CLOSER	TNT	7.9	749
6	WWE ENTERTAINMENT	USA	7.5	715
7	THE FIRST 48	A&E	7.3	647
8	TWITCHES	DISNEY	7.1	642
9	EVERYBODY LOVES RAYMOND	TBS	6.1	555
10	MOVIE OF THE WEEK	BET	6.2	541
11	ACCESS GRANTED	BET	6.2	536
12	UP, UP AND AWAY	DISNEY	6.1	521
13	GOOFY MOVIE, A	DISNEY	6.0	516
14	HELL DATE	BET	5.5	501
15	HELL DATE	BET	5.4	485
16	TESTIMONY: 50 CENT	BET	6.3	483
17	LIFE WITH DEREK	DISNEY	5.6	481
18	THATS SO RAVEN	DISNEY	5.0	466
19	LIFE OF ZACK & CODY	DISNEY	5.0	462
20	EDUC. OF KANYE WEST	BET	5.8	461
21	THATS SO RAVEN	DISNEY	4.9	460
22	LAW & ORDER: SVU	USA	5.3	447
23	THATS SO RAVEN	DISNEY	4.7	446
24	CHEETAH GIRLS 2, THE	DISNEY	5.1	441
25	STUCK IN THE SUBURBS	DISNEY	5.2	438

Source: Nielsen Media Research. Number of homes
shown in thousands (1,000 = 1 million). Representing
more than 13.45 million television households in the
U.S., the African-American television audience is the
largest minority segment in Nielsen measurement samples.
All times eastern.

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Interep Presents
Ninth Annual
Power of Urban Radio

A Symposium for Multicultural
Advertisers, Ad Agencies, and
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September 20th, 2007
In New York City
Grand Hyatt Hotel
109 East 42nd Street
at Grand Central Terminal

Save the Date!    

For info contact Sherman Kizart,
Senior Vice President, Urban
Marketing at 312-616-7204.
sherman_kizart@interep.com
www.powerofurbanradio.com

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New Buying Power report shows more spending by black consumers on 'necessities'

Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items.

According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...
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