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CVS/pharmacy partners with Rolling Out to launch Mirror Mirror Beauty Awards Tour
(September 7, 2012) Rolling Out Magazine has partnered with the CVS/pharmacy Beauty Club to launch the National Mirror Mirror Beauty Awards Tour. The tour will highlight many of the most prominent and recognized style makers in the beauty and entertainment industries by recognizing their successes. A national rollout to 13 major cities will take place beginning January 2013.
The tour will kick-off in Atlanta with a private VIP reception on Monday, September 10th, 2012 at the Indigo Bar and will continue to Washington, DC on September 24th at Lux Lounge.
The Mirror Mirror Beauty Awards will celebrate the talented professionals and trendsetters who are reflected throughout the media and entertainment culture. The 2012 Atlanta award recipients include, actress and Grammy Award winning singer Chilli; Bernard Bronner, President and CEO of Bronner Brothers Hair Products; Supermodel and reality TV star Cynthia Bailey; celebrity hairstylist and television personality, Derek J; reality TV star, Toya Wright, along with a host of top beauty experts in the Atlanta market.
Munson Steed, CEO and Publisher of Rolling Out Magazine said, "Beauty and style are part of the language of our culture. At Rolling Out, we recognize those ingenious individuals who create images and influence style to forge innovation in the industry."
The CVS/pharmacy Beauty Club is recognized for its commitment to healthy beauty. As a drugstore industry leader, CVS/pharmacy has made significant strides in brand development within the Black community with two major campaigns: I Define My Look and Project Health. The CVS/pharmacy Beauty Club provides invaluable information for women to achieve and maintain beauty objectives while offering membership in an organization that provides top level top-level expertise and insights in health and beauty.
"This is a great partnership between the CVS/pharmacy Beauty Club, Rolling Out Magazine and Mirror Mirror Beauty Awards," said Dawn Marie Gray, senior marketing manager, multicultural, CVS/pharmacy. "At CVS/pharmacy, we are committed to providing women of color with products that not only keep them inspired and beautiful, but will get them on a program to successfully put them on their way to meeting their lifestyle objectives,"
The Mirror Mirror Beauty Awards Tour is an important vehicle in featuring skill sets that are critical to success in the beauty industry and highlighting all of the enthusiasts who assist in refining our culture with their skills and knowledge. This will be a premier event, giving guests an ornate ambiance as well as an elegant showcase and awards ceremony.
Steed Media Group is a multimedia company comprised of several media brands including RollingOut urban style weekly, Hip Hop On Demand, Club Hardhead, Talking Pretty and several others. Headquartered in Atlanta, Georgia with several offices across the country in key African American media markets, Steed Media Group produces and distributes 19 newspapers, and develops content for custom magazines, television programming, internet properties, and branded publications such as Producer 10. Steed Media Group also creates signature events and marketing initiatives.
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