Search the Archives of Target Market News


Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

Target Market News covers
Chicago's black businesses

Target Market News has introduced Black Business Chicago, a new monthly which will spotlight news and features on Chicago's African-American businesses, corporate executives and local economic issues. The publication will also be supplemented by a Web site,, that will provide updated coverage of relevant business news on a daily and weekly basis between issues of the monthly print publication. Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending

The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

Story continued...


Are you getting the latest industry news when it happens via e-mail


Click here for free daily delivery of the Target Market News Bulletin
You"ll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media


IMAGES USA advertising agency adds three new clients to its roster

(August 24, 2012) IMAGES USA, the largest multi-cultural marketing agency in the Southeast, has been awarded the account, an interactive website designed to provide African American students and the Hip Hop community a rewarding experience for video sharing and social networking.  IMAGES will help re-launch the website, galvanize HBCU students through on campus activations as well as execute marketing strategies for the brand.

IMAGES also acquired Kaiser-Permanente and Synergis Education as new clients this quarter. The agency is working on advertising, market research and public relations campaigns for these two new partners.

"We are excited that has chosen IMAGES to assist them with the next phase of this aggressive marketing campaign", said Bob McNeil, president and CEO of IMAGES USA. "We are confident that our interactive multiplatform campaign will elevate the brand and maximize traffic visiting the site".  

According to George Simmons, president and CEO of Binge  there are several reasons why Binge, LLC choose Images USA as its marketing agency. "IMAGES USA has a strategic vision for growth opportunities in successfully marketing businesses that are strictly internet based," said Simmons. "Additionally, Binge is impressed with the leadership of Bob McNeil and his team and their demonstrated support of our vision and in understanding the gap in the marketplace that the video sharing with social networking website is addressing."

The mission of is to culturally empower students and the hip hop generation to keep them engaged for social, political, educational, business and entertaining purposes.  It also affords them the opportunity to upload photos, videos, event announcements and to basically expand their personal social networks.

IMAGES USA is a leading full-service multicultural marketing communications agency headquartered in Atlanta, Georgia.  Founded in 1989 by Robert (Bob) McNeil, IMAGES offers marketing expertise to clients wanting to reach, motivate and influence African-American, Hispanic, Asian and LGBT consumers.  The agency's client roster includes, AARP, Amtrak, KFC, Nickelodeon, and Scientific Games. 

The agency currently ranks No. 4 on Advertising Age's list of Top African American advertising agencies, No. 3 on Black Enterprise Magazine's List of Top African American advertising agencies, No. 20 on Top Hispanic advertising agencies, and has won over 100 creative honors.  For more information on IMAGES USA, including award-winning work and opportunities, visit or follow our blog on

Go to Target Market News homepage

Study: African-Americans show greatest loyal among all consumer segments

Lexus premieres its second season of series 'Versus & Flow' on TV One

Bounce TV announces its first returning series for second season, Uptown Comic

Black Cable TV Ratings for Week of August 6 - 12 Disney captures young viewers, but top of the cable chart stays with VH1, BET

Black TV Ratings for Week of August 6 -12 Olympics attract a record 46.6 million Black viewers for telecasts of games

Inner City files suit against YMF Media, debtholders to recover art collection

July comScore report ranks Moguldom Media top online network for African Americans

Maria Moffitt joins IMAGES USA as Vice President, Director of Client Services

TV One and NBC News to collaborate on coverage of Democratic, GOP conventions

Sears Auto Center launches new national advertising campaign

Click here for more recent news stories and our news archive

Return to top of page






228 S. Wabash Ave.
Chicago, Il 60604
Copyright (c) 2012 All rights reserved              Supplier Services