HOMESTATS | PUBLICATIONS | REGISTER | ADVERTISE | ARCHIVE | ABOUT US | CONTACT US



 Search the Archives of Target Market News
____________________________________

GET THE LATEST NEWS SOONER !

 
Want the news on African-American marketing, media and research when it happens? Follow us on Facebook and Twitter and get ahead by staying ahead of the other industry sources.

ON SALE NOW!



The 17th Annual
Buying Power of
Black America

A dollar-by-dollar breakdown
of the Black Economy

Plus:
The Leading
Advertisers In
Black Media


Published by
Target Market News

Click here to order a print or digital copy today!

________________________________

STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail
?

 

Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media



























































































































 
Black Cable TV Ratings for Week  July 29 - Aug. 4
VH1's 'Hit The Floor' grows its lead and takes the No.1 spot on the week's Top 25

(August 1, 2013) VH1's Hit The Floor moved up a notch on the Top 25 chart to pass BET's The Game and take the No.2 position. Though "The Game" had 110,000 more viewers, the Monday night VH1 show pulled a slightly higher rating. HTF also continues to benefit from No.1 lead-in show, Love & Hip Hop Atlanta.

However, as networks go, BET continues to deliver more winners on the Top 25. It had a total of 10.1 million viewers across nine shows on the chart. VH1 claimed 8.6 million for four of its programs. The OWN network held on to third place with 4.5 million watching five of its shows.

Total viewership for the Top 25 in the first week of August, according to Nielsen, was slightly down from the previous week at 29 million.


Top 25 Cable Shows in Black Households

   Rank | Program | Network  | AA Rating | AA Share | AA Viewers 2+(000)

1

LOVE & HIP HOP ATLANTA 2

VH1

18.6

28.7

3,629

2

HIT THE FLOOR

VH1

11.7

16.9

2,319

3

THE GAME

BET

11.4

16.3

2,431

4

HAVES AND THE HAVE NOTS

OWN

9.1

13.3

1,754

5

LOVE & HIP HOP ATLANTA 2

VH1

9.1

12.9

1,923

6

THE GAME

BET

7.2

10.5

1,522

7

SUNDAY BEST 6

BET

6.5

10.1

1,280

8

WWE ENTERTAINMENT

USA

5.4

7.8

905

9

WWE ENTERTAINMENT

USA

5.2

7.5

878

10

THE GAME

BET

4.9

7.0

1,026

11

TRUE BLOOD

HBO

4.7

6.9

836

12

WWE ENTERTAINMENT

USA

4.5

6.9

761

13

BET MOVIE OF THE WEEK

BET

4.5

7.7

917

14

SUNDAY BEST 6

BET

4.3

6.3

844

15

LOVE THY NEIGHBOR

OWN

4.1

6.1

803

16

BREAK

HBO

4.0

5.9

773

17

THE GAME

BET

4.0

5.9

784

18

LA LAS FULL COURT LIFE 4

VH1

3.9

5.8

743

19

SWEETIE PIES

OWN

3.9

6.4

718

20

THE GAME

BET

3.7

6.1

716

21

LOVE THY NEIGHBOR

OWN

3.7

5.6

705

22

GRAVITY FALLS

DISNEY

3.6

6.2

761

23

WWE FRI NIGHT SMACKDOWN

SYFY

3.6

6.1

750

24

IYANLA, FIX MY LIFE

OWN

3.5

6.1

615

25

REAL HUSBANDS OF HOLLYWOOD

BET

3.3

5.4

641

Source: The Nielsen Co.. Number of viewers ages 2+ shown in thousands (1,000 = 1 million). Rankings are based on share of black households. Representing more than 13.45 million television households in the U.S., the African-American television audience is the largest minority segment in Nielsen's measurement samples. All times eastern.


Go to Target Market News homepage


RECENT STORIES
Bounce TV announces renewal agreements, additional stations for network carriage

Black Cable TV Ratings for Week July 1 - 7 BET dominates Top 25 chart for first week of July with original movie and 'The Game'

Bronner Bros. and Ford mark tenth year of partnership at International Hair Show

ESSENCE Festival draws largest attendance in event's history to New Orleans

Black TV Ratings for Week of July 1 - 7 CBS' Under The Dome stays on top in summer TV programming with black viewers

TV One to launch morning news show with simulcast of Radio One programming

Barry Cooper, digital media veteran, joins Real Times Media to grow digital platform

Rep. Hank Johnson adds language to House DoD report for more radio ad dollars

American Airlines launches replacement for cancelled BlackAtlas.com Website

BET Awards again ranks top in cable with adults 18-49 and 7.6 million total viewers

Platform Summit, an inaugural event on the innovation economy, begins this week

Cloves Campbell, Jr. re-elected chair of National Newspaper Publishers Association

Black Cable TV Ratings for Week June 10 - 16 OWN network's 'Have and Have Nots' moves to third on the Top 25 cable chart

MassMutual introduces new financial products targeted to black professionals

Black TV Ratings for Week of June 10 - 16 NBA Finals provided big lift for ABC with black fans as summer ratings falling

Actor Lance Gross promotes Magic Shave's effort to aid the Harvey Foundation

'The ESSENCE Experience' to air call-in show on SiriusXM radio in run-up to festival

Aspire channel premieres its first original weekly talk series, 'exhale,' on June 27th


Click here for more recent news stories and our news archive

 



























































































































 


Malcolm X











 

TARGET MARKET NEWS
228 S. Wabash Ave.
Chicago, Il 60604
312-408-1881
Copyright (c) 2013 All rights reserved

info@targetmarketnews.com                                                                                                                                                                                                                          Supplier Services