|
Departments
Advertising & PR News
Marketing News
TV & Cable News
Radio News
Magazine News
Newspaper News
Internet News
Retailing News
Consumer Research
Expenditure Data
People in the
News
Industry News
Company Bios and
Background
Register
Here
STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail?

Click here for free delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives,
updates and headlines on the latest developments in African American
marketing and media
Black Stats
Frequently requested
data on African American consumers
Black Buying Power:
$679 Billion (2004)
Black U.S. Population:
38.3 million
Top Five Black Cities
- New York
- Chicago
- Detroit
- Philadelphia
- Houston
Top Five Black Metros:
- New York-New Jersey
- Washington-Baltimore
- Chicago-Gary
- Los Angeles
- Philadelphia
Top Five Expenditures:
- Housing 110.2 bil.
- Food 53.8 bil.
- Cars/Trucks 28.7 bil.
- Clothing 22.0 bil.
- Health Care 17.9 bil.
Click here for more stats from "The Buying Power of
Black America."
______________________
Get quick access to key
U.S.
Census
Bureau Data
Click here to go to African-American Census Bureau
data
_____________________

Copyright
© 2006 by
Target Market News Inc.
All rights reserved
Business address:
228 S. Wabash Ave.
Suite 210
Chicago, IL 60604
t. 312-408-1881
f. 312-408-1867
info@targetmarketnews.com
|
Census shows
Florida’s Broward county leads nation in attracting black residents
By Lisa Arthur, Trenton Daniel
and Tim Henderson
The Miami Herald
(August 4, 2006) Broward County attracted more new black residents than
any other county in the United States between July 2004 and July 2005,
according to Census figures released today.
The continued surge in black residents is being driven by immigrants from
the Caribbean, some of whom move to Broward after short stops in
Miami-Dade, say demographers. After getting established, they look north
for better job prospects and quality of life in Broward.
Zandra Levy moved from Miami-Dade in June for a new job as a counselor at
the Urban League of Broward County. She left her tiny one-bedroom
apartment in North Miami seeking more space, cheaper rent, and a cultural
vibe that reminded her of her native Jamaica. Found in central Plantation:
a two-bedroom apartment that fit the bill all around.
''There are a lot of Caribbean events like concerts . . . and it has a
more homey environment than Dade,'' said Levy, 25.
Atlanta area second
Broward added 16,522 new black residents in the 12 months ending July 31,
2005. Gwinnett County, Ga., in the Atlanta metro area, came in second with
13,854, according to population estimates from the U.S. Census Bureau.
Miami-Dade's black population increased by just 1,583 people, or less than
1 percent.
Broward also leads the nation in the number of new black residents added
between 2000 and 2005. The five-year total is 92,378. Again, Gwinnett
comes in second with 62,732. The five-year figure for Miami-Dade is
10,528.
Overall, in 2005 Miami-Dade's black population was about 500,000, compared
to 1.4 million Hispanic and 450,000 white non-Hispanics. In Broward, there
were 450,000 black residents, 400,000 Hispanics and 900,000 white
non-Hispanics.
As Broward County's Hispanic population continues to swell, growing faster
than any other segment, Broward inches closer to becoming a ''minority
majority'' county where Hispanic and black residents outnumber white
non-Hispanic residents. Miami-Dade passed that milestone in the late
1970s.
Broward's percentage of blacks stood at 15 percent in the 1990 census. It
climbed to 20.5 percent in 2000. Today, estimates place the black
population at 26 percent.
The Census Bureau arrived at the figures released today using a method
that uses past demographic trends and patterns to estimate population. A
more detailed look at local demographics is due Aug. 15, when the Census'
American Community Survey offers its annual report on population. Those
figures will show the ethnic breakdown of black and Hispanic increases.
''The majority of the new blacks in Broward are West Indian -- including
Haitians, Jamaicans, Trinidadians and Bahamians,'' said Jerry Kolo, a
professor of urban planning at Florida Atlantic University in Fort
Lauderdale.
''South Florida is the first port of call for most newly arriving West
Indians,'' Kolo said. ``This is where they have their relatives and next
of kin, who have come before them. The weather here is similar to the
weather they left behind at home. There is also proximity to their home
countries, which makes going back to visit less expensive.''
Once immigrants settle in South Florida, Broward is increasingly becoming
the county of choice, Kolo said.
''Miami-Dade still tends to be mainly the command post for Hispanics,
particularly Cubans,'' Kolo said. ``For West Indians, the quality of life
in Broward and the opportunity for upward mobility tend to be higher. They
tend to have more prospects for employment in Broward, more cultural
opportunities and they are more politically relevant here than in most
other parts of the country.''
Skipping Miami-Dade
Some West Indian immigrants say they are skipping Miami-Dade completely.
Monique Kanzki and her husband left a hillside suburb of Port-au-Prince,
Haiti, in late 2002 amid a climate of deepening insecurity. They landed in
Broward.
Kanzki knew Miami-Dade because she had visited her daughters there. She
found Broward more attractive because of its parks, suburban feel and its
multicultural makeup. ''Coming from the Caribbean it was easier for me to
integrate myself,'' said Kanzki, 53, a Realtor and interior designer who
lives in Plantation.
Josephine Legros, a Haiti native, relocated to Weston from traffic-heavy
Kendall in 2003. Three years later, the single mother of two boys is still
effusive about the move.
Quality of life
''I feel so good in Broward,'' said Legros, 49 and a Realtor. ``I feel I
should've moved here after [Hurricane] Andrew. There's so much space in
Broward -- the streets are bigger and there are so many parks.''
Marvin Dunn, a professor of community psychology at Florida International
University, predicts the growth of Caribbean blacks in Broward will
continue into the future.
''Broward has passed a critical point in the immigration of West
Indians,'' he said. ``It started as a small Caribbean enclave, and the
enclave has become a magnet. There are enough people with enough money and
enough ties to the islands that this enclave is going to expand
exponentially.''
Kolo agrees the trend will continue but said economic factors might cause
it to slow down. Because these particular Census estimates are based on
past trends, they sometimes miss emerging shifts based on economics and
other factors.
'The lack of affordable housing and rising taxes are going to become what
we call `push factors' -- they are pushing people out of here,'' he said.
``It's possible in the future more West Indian immigrants and African
Americans will bypass or leave Broward for points north like St. Lucie
County and Central Florida.''
Miami Herald staff writer Darran Simon contributed to this report.
Go to Target Market News
homepage
|

Click here to read more
________________________
The
African-American
Book Publishing Authority
Now
in its seventh year of publication, Black Issues Book Review is
the only nationally distributed magazine devoted exclusively to covering the
latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author
events, publications, conferences, shows and exhibits.
Want this issue? Get it with your new subscription.
Click Here
________________________
________________________
12th
Annual Edition Available
Latest
'Buying Power' report shows black consumers spending more on home life
As the American economy continues to move sluggishly,
African-American households are curtailing their spending in many
categories, including food, clothing and basic household items, while
investing more in home repair, home entertainment and consumer
electronics. Although they are trimming back, black consumers are still
spending more than their white counterparts on most of these products.
Story and statistics
continued
_________________________
SUBSCRIBE TODAY!

The trade publication for
in-depth coverage of Black
Consumer Marketing
and Media news
|