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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $719 Billion (2005)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $110.2 bil.
 - Food $53.8 bil.
 - Cars/Trucks $28.7 bil.
 - Clothing $22.0 bil.
 - Health Care $17.9 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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Copyright
© 2007 by
Target Market News Inc.

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The Week of July 23 – 29
CBS’s
'CSI' franchise holds on to top of the chart and the week’s No.1 net

(August 2, 2007) African-American households continued to cast their vote with CBS’s “CSI:NY” as the most popular show, followed by “CSI: Miami.” Fox had to settle for third and fourth place on the top 25 with its Summer replacement shows, “So You Think You Can Dance” and “Don’t Forget The Lyrics.”

The week winning network title went to CBS, which bested its tie with Fox last week with eight entries on the chart. Fox followed, again with six shows. The CW claimed five winners, while ABC had four and NBC two.

According to Nielsen, the total number of black households watching the top 25 shows dropped slightly by 4 percent over the previous week to 19.9 million.

Top 25 Broadcast Shows in Black Households

Rank | Program | Network | Rating | No. of Homes

1

CSI: NY

CBS

7.4

999

2

CSI: MIAMI

CBS

7.2

969

3

THINK YOU CAN DANCE-THU

FOX

7.2

974

4

DON'T FORGET LYRICS-THU

FOX

6.6

883

5

SHARK - THURSDAY SP

CBS

6.5

868

6

ALL OF US

CW

6.4

861

7

HELL'S KITCHEN

FOX

6.4

855

8

JUST FOR LAUGHS-TU 8PM

ABC

6.2

829

9

CSI

CBS

6.2

836

10

JUST FOR LAUGHS

ABC

6.1

821

11

60 MINUTES

CBS

6.1

821

12

GIRLFRIENDS

CW

6.0

804

13

THINK YOU CAN DANCE-WED

FOX

6.0

802

14

SHAQ'S BIG CHALLENGE

ABC

5.9

791

15

AMW: AMER FIGHTS BACK

FOX

5.7

766

16

48 HOURS MYSTERY TUE

CBS

5.6

750

17

AMERICA'S GOT TALENT

NBC

5.6

751

18

GAME, THE

CW

5.5

741

19

DON'T FORGET LYRICS-WED

FOX

5.5

738

20

SINGING BEE

NBC

5.2

700

21

CRIMINAL MINDS

CBS

5.1

688

22

EVERYBODY HATES CHRIS

CW

5.1

681

23

FRI NIGHT SMACKDOWN

CW

5.1

685

24

NEXT BEST THING, THE

ABC

5.0

673

25

NCIS

CBS

5.0

673

Source: Nielsen Media Research. Number of homes
shown in millions. Representing more than 13.45 million
television households in the U.S., the African-
American television audience is the largest minority
segment in Nielsen measurement samples.
All times eastern.



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Discount Registration Still in Effect! Save $40 – Register Now
    
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13th Edition Now Available 

New Buying Power report shows more spending by black consumers on 'necessities'


Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items.

According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...

Story continued...

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Book Publishing Authority


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