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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $679 Billion (2004)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing 110.2 bil.
 - Food 53.8 bil.
 - Cars/Trucks 28.7 bil.
 - Clothing 22.0 bil.
 - Health Care 17.9 bil.

Click here for more stats from "The Buying Power of Black America."
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Bureau Data

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Chicago area publisher Dorothy Leavell elected chair of NNPA Foundation

(July 17, 2006) Dorothy R. Leavell, publisher of the Chicago and Gary (Ind.) Crusader newspapers, recently was elected chair of the National Newspaper Publishers Association (NNPA) Foundation board of directors.

Elected at a meeting of the NNPA Foundation board during the national convention in Detroit, Leavell will serve a two-year term overseeing the programs of the foundation. The programs include the annual Black Press Week observance in Washington, D.C., selection of Newsmaker of the Year, Merit Awards competition and judging, the NNPA News Service, and a journalism partnership with the Howard University School of Communications. The NNPA Foundation also has responsibility for the national headquarters building in Washington, D.C.

"I am greatly honored to be elected to lead this most important foundation. It is my desire to create the greatest opportunities for the Black Press through grants and programs to develop our industry," Leavell said. "It is further my desire to provide opportunities for African Americans to provide our newspapers with the best and brightest of talent to perpetuate an industry that is very much needed today, as it was in 1827 when Samuel Cornish and John Russwurm founded Freedom's Journal."

A member of NNPA for 38 years, Leavell was elected president of NNPA in l995 and served two, two-year terms. In 2002, she was elected chair of the nation's oldest African American-owned advertising placement firm, Amalgamated Publishers Inc (API), becoming the group's first female chief executive in more than 40 years.

Leavell succeeds Brian Townsend, publisher of the Precinct Reporter in San Bernardino, Calif., as chair of the NNPA Foundation. Clint C. Wilson II, professor of journalism in the Howard University School of Communications, was elected secretary-treasurer of the Foundation.

Other members of the Foundation Board of Directors are: John B. Smith, chairman of the National Newspaper Publishers Association (NNPA) and publisher of the Atlanta Inquirer; Mollie Belt, Secretary of the NNPA and publisher of the Dallas Examiner; Lenora Carter, treasurer of NNPA and publisher of the Houston Forward Times; Cloves Campbell, 1st vice president of NNPA and publisher of the Arizona Informant; Chris B, Bennett, 2nd vice president and co-publisher and editor of the Seattle Medium; James Belt Jr. of the Dallas Examiner; former Foundation chair Brian Townsend; Ofield Dukes, president of Ofield Dukes & Associates; and Melvin P. Foote, president and CEO of the Constituency for Africa.

NNPA is the national trade association for more than 200 African American newspapers.


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 12th Annual Edition Available 

Latest 'Buying Power' report shows black consumers spending more on home life

As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products.
Story and statistics continued

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