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 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $836 Billion (2010)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $203.8 bil.
 - Food $65.2 bil.
 - Cars/Trucks $29.1 bil.
 - Clothing $29.3 bil.
 - Health Care $23.6 bil.
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National Bankers Assoc. launches campaign in push for black consumers

(July 14, 2011) The National Bankers Association, the organization which represents African American banks and banking executives, is teaming with a popular, syndicated radio talk show host, Warren Ballentine, to spearhead a national campaign to get minorities and other consumers in the urban areas to bank with minority banks.

A press conference to kick-off the campaign will be held Friday, July 15th at 12:00 noon at the headquarters of the National Bankers Association located at 1513 P St., NW, Washington, D.C.

The promotional campaign, being called "The People's Economic Movement," is being orchestrated to coincide with the unveiling of the Dr. Martin Luther King, Jr. memorial statue in Washington, D.C. August 28, 2011. The Rev. Al Sharpton is among those who are lending their support to the campaign.

According to Michael Grant, president of the NBA, "This self-help, empowerment movement is designed to stimulate much-needed economic development at our nation's urban core. By depositing their money in minority banks, getting mortgages, small business loans or loans for college tuition from banks in their communities, consumers begin a process of harnessing the economic strength of the masses in a way that creates direct benefits to their communities which are still suffering from the worst economic crisis since the Great Depression."

Asked why the campaign is being called, "The People's Economic Movement," Radio One talk show host Warren Ballentine explained: "This recession has created not a moment in time but a movement in time. Community economic development will only come with an intelligent and targeted approach to managing money. By investing their money in the minority banks in their own communities, consumers will begin to see how to make capitalism work in their favor."

The National Bankers Association is a consortium of African-American, Hispanic-American, Asian-American and Native-American owned banks. The association's member banks operate branches in 29 cities located across America. In the aggregate, these banks have over $15 billion in assets and serve over 3 million depositors.

As an example of how little support minority banks are receiving from their potential customer base, economists have estimated that while the African-American community has over one trillion dollars in disposable income a year, it has been estimated that African-American owned banks manage less than 5% of the wealth in the communities that they serve.

"The People's Economic Movement" will include NBA banks from all over America, especially in urban communities.


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New "Buying Power" report: Black consumers spend as economy grows
Details $507 billion in expenditures

African-American consumers are cautiously increasing their spending in some key product categories, even as they continue to make adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America" report published by Target Market News..

In 2009, black households spent an estimated $507 billion in 27 product and services categories. That's an increase of 16.6% over the $435 billion spent in 2008. African-Americans" total earned income for 2009 is estimated at $836 billion...

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