HOME | STATS | PUBLICATIONSREGISTER | ADVERTISE  | CONTACT US | SEARCH


 Register Here 
STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via
e-mail
?



Click here for free delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media


 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $836 Billion (2010)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $203.8 bil.
 - Food $65.2 bil.
 - Cars/Trucks $29.1 bil.
 - Clothing $29.3 bil.
 - Health Care $23.6 bil.
______________________
Q
uick access to key stats
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

_____________________


Copyright
(c) 2011 by
Target Market News Inc.

All rights reserved
Business address:
228 S. Wabash Ave.
Suite 210
Chicago, IL 60604
t.  312-408-1881 
info@targetmarketnews.com

Bounce TV to launch Sept. 26th, says Martin Luther King III and Andrew Young

(July 12, 2011) Martin Luther King III and Ambassador Andrew Young announced today that Bounce TV (bouncetv.com), the first-ever over-the-air broadcast television network for African-American audiences, will debut on Monday, September 26 at 12:00 Noon Eastern Time.

"September 26 will be an important milestone as we launch the first-ever independently owned and operated broadcast television network featuring African Americans," said Mr. King III.

"Beginning September 26, our network will deliver free programming for our vastly under-served community and be accessible free, to all homes.  We look forward to Bounce TV entertaining African American viewers, and frankly all Americans, for many years to come," commented Ambassador Young.  MLK III and Ambassador Young are part of Bounce TV's Founding Group and Board of Directors.  Bounce TV is majority owned and operated by African Americans.

The fast-growing network also announced that it will be seen on Belo Corp.'s KHOU-TV in Houston, the eighth largest African American market in the country.  "Bounce TV is perfect for Houston," commented KHOU-TV President & General Manager Susan McEldoon. "It will provide unique alternative programming for our large African American audience. We look forward to September 26 and becoming the new exclusive home of Bounce TV in Houston."

Bounce TV will target African Americans primarily between the ages of 25-54 with a programming mix of theatrical motion pictures, live sporting events, documentaries, specials, inspirational faith-based programs, off-net series, original programming and more. The network will be seen in Houston, Cleveland/Akron, Charlotte, Cincinnati, Indianapolis, Hartford/New Haven, Norfolk, Dayton, West Palm Beach, Birmingham, Memphis, Louisville and Richmond among other markets. Bounce TV will air twenty four hours a day, seven days a week as a digital terrestrial network designed for carriage on the digital signals of local television stations.


Go to Target Market News homepage


RECENT STORIES
TheGrio.com and NewsOne.com form partnership on content, advertising sales

Chevrolet celebrates King Memorial with 'Table of Brotherhood Project' tour, ads

Toyota launches campaign to market new RAV4 to African-American consumers

Black Cable TV Ratings for Wk. of June 27 - July 3 Young black viewers make Disney most watched cable network

NAACP issues criticism of CNN's lack of African-Americans in new lineup

Black TV Ratings for Week of June 27 - July 3 Summer TV viewing in black homes continues to fall - except for talent shows

JPMorgan Chase investment unit buys stake in Johnson Publishing

AT&T, One Solution team up on campaign to inspire achievement

Time Warner Cable picks winners to host African American talk show

NNPA conference puts issue of advertising in Black Press up front

Click here for more recent news stories and our news archive

 
 JUST 5 DAYS LEFT TO SAVE



 ORDER TODAY!
New "Buying Power" report: Black consumers spend as economy grows
Details $507 billion in expenditures

African-American consumers are cautiously increasing their spending in some key product categories, even as they continue to make adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America" report published by Target Market News..

In 2009, black households spent an estimated $507 billion in 27 product and services categories. That's an increase of 16.6% over the $435 billion spent in 2008. African-Americans" total earned income for 2009 is estimated at $836 billion...

Story continued...






_________________________________________________________________________________________