Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
Chevrolet celebrates King Memorial with 'Table of Brotherhood Project'
tour, ads (July
7, 2011) Chevrolet is sponsoring the "Table of Brotherhood Project," a
four-city tour honoring the legacy of Martin Luther King, Jr. that
culminates with the Aug. 28 dedication of the Martin Luther King, Jr.
National Memorial in Washington, D.C.
"We admire and respect Dr. King's eternal legacy and all that he
represents," said GM Chairman and Chief Executive Officer Dan Akerson.
"This is an important moment in our nation's history and we hope this
memorial will inspire others to turn their own dreams into action".
The dedication will mark the 48th anniversary of King's "I Have a Dream"
speech following tour stops in Atlanta, Memphis, Chicago, and
Washington, where diverse community leaders will evoke King's spirit
though dialogue on topical social issues.
Tour stops will feature a table designed by Scott Tucker of Raunjiba
furniture, where people of all backgrounds and opinions are invited to
participate in culturally and socially relevant conversations around
King's vision. The discussions will be moderated by Roland Martin, a
CNN News contributor and commentator for TV One Cable Network.
The Table of Brotherhood Project is highlighted in a TV ad that aired
during the recent BET Awards. The ad features Americans from all walks
of life taking their seats at an endless table weaving its way through
beaches, schools, streets and restaurants to Washington, D.C. The ad was
created for Chevrolet by SpikeDDB, its African-American advertising
agency of record.
To date, General Motors and the General Motors Foundation are among the
largest sponsors of the King memorial, having donated more than $10
million to the Washington, DC Martin Luther King, Jr. National Memorial
Project Foundation, Inc. Both are committed to raising public awareness
of the Memorial in the nation's capital.
The Memorial will be positioned in a direct line between the Jefferson
and Lincoln Memorials on the National Mall, where King delivered his
most famous speech on Aug. 28, 1963. The centerpiece of the Memorial,
the "Stone of Hope," will feature a 30-foot likeness of King made of
natural elements. It will contain excerpts of his sermons and public
addresses to serve as living testaments of his vision of America. It
will be the first memorial on the National Mall to honor someone other
than a U.S. President.
"We are deeply grateful to General Motors and the General Motors
Foundation for their consistent and steadfast support, which has helped
build the Martin Luther King, Jr. Memorial in our nation's capital,"
said Harry E. Johnson, Sr., president and CEO of the Washington, DC
Martin Luther King, Jr. National Memorial Project Foundation, Inc. "We
look forward to the conversations the Table of Brotherhood project tour
will create and are certain they will be a meaningful prelude to the
August 28 dedication of our nation's memorial to Dr. King, one of the
world's most influential leaders."
The Chevrolet.com/MLK site is the hub for all information related to the
Table of Brotherhood Project. The site also has space for visitors to
join a virtual Table of Brotherhood conversation by posting thoughts
through video and photos around a number of topics inspired by King.
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...