HOMESTATS | PUBLICATIONS | REGISTER | ADVERTISE | ARCHIVE | ABOUT US | CONTACT US



 Search the Archives of Target Market News
____________________________________

NOW FOLLOW US ON

 
Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

ON SALE NOW!



The 17th Annual
Buying Power of
Black America

A dollar-by-dollar breakdown
of the Black Economy

Plus:
The Leading
Advertisers In
Black Media


Published by
Target Market News

Click here to order a print or digital copy today!

________________________________

STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail
?

 

Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media

















































































































































































 
MassMutual introduces new financial services product targeted to black professionals
 
(June 27, 2013) While the number of African-Americans in the U.S. continues to show tremendous growth in spending power, they also continue to face a stark reality, as they work towards their versions of the American Dream: the possibility of becoming disabled and unable to support their families or operate their businesses.

Massachusetts Mutual Life Insurance Company recently launched a series of new options to its disability income insurance product portfolio to broaden the company's robust suite of financial protection offerings to help provide African-American families with more choices and flexibility in protecting their loved ones.

The possibility of an African-American professional becoming disabled is more than 22 percent, higher than any other group including the general population, which is 18 percent.* Add to this the fact that a recent claims review reveals that more than 1 in 4 new long-term disability claims in the U.S. were from people under the age of 40.** Based on this and the U.S. Census data, young African-American professionals may be underestimating their risk of becoming hurt or ill and being unable to work.

MassMutual's new product options are designed to help young African-American professionals and their families set a strong foundation for financial security.  They include a new rate structure for certain disability income insurance policies to help those with entry-level salaries add this key protection to their foundation, as well as an option to purchase permanent life insurance over time without medical tests. 

"MassMutual is committed to helping African-Americans financially prepare for life's possibilities and opportunities to be well-positioned for long-term success," said Mike Fanning, Executive Vice President, U.S. Insurance Group, MassMutual.  "Providing the option to lock in insurability at a young age alongside disability income insurance protection is a natural pairing for a strong financial foundation."

For more information, visit www.massmutual.com or find MassMutual on Facebook, Twitter, LinkedIn, YouTube and Google+.


Go to Target Market News homepage


RECENT STORIES
Cheerios not pulling spot featuring interracial family after racist comments online

NABOB targeting $750 mil in federal advertising dollars for Black owned radio, TV

Prudential study of African-Americans finds them optimistic about finances and future

Southwest Airlines VP honored with Rosa Parks Diversity Leadership Award

Michelle Thornhill promoted by Wells Fargo to SVP, Manager for Enterprise Diversity

Walton Isaacson named advertising agency of the year by Black Enterprise

Bounce TV to debut first original non-scripted series with Walmart as title sponsor

Glenda Gill, advocate for marketing and supplier diversity fairness, honored in Detroit

Black TV Ratings for Week of April 29 - May 5 'Scandal' is No.1 for second consecutive week, but CBS still most watched network

Toyota sponsors The ROOT's new Twitter tool tracking black trend topics


Click here for more recent news stories and our news archive

 
















































































































































































 
June Conference











 

TARGET MARKET NEWS
228 S. Wabash Ave.
Chicago, Il 60604
312-408-1881
Copyright (c) 2013 All rights reserved

info@targetmarketnews.com                                                                                                                                                                                                                          Supplier Services