Departments
Advertising & PR News
Marketing News
TV & Cable News
Radio News
Magazine News
Newspaper News
Internet News
Retailing News
Consumer Research
Expenditure Data
People in the
News
Industry News
Company Bios and
Background
Register
Here
STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail?
Click here for free delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives,
updates and headlines on the latest developments in African American
marketing and media
Black Stats
Frequently requested
data on African American consumers
Black Buying Power:
$719 Billion (2005)
Black U.S. Population:
38.3 million
Top Five Black Cities
- New York
- Chicago
- Detroit
- Philadelphia
- Houston
Top Five Black Metros:
- New York-New Jersey
- Washington-Baltimore
- Chicago-Gary
- Los Angeles
- Philadelphia
Top Five Expenditures:
- Housing $110.2 bil.
- Food $53.8 bil.
- Cars/Trucks $28.7 bil.
- Clothing $22.0 bil.
- Health Care $17.9 bil.
Click here for more stats from "The Buying Power of
Black America."
______________________
Get quick access to key
U.S.
Census
Bureau Data
Click here to go to African-American Census Bureau
data
_____________________
Copyright
© 2007 by
Target Market News Inc.
All rights reserved
Business address:
228 S. Wabash Ave.
Suite 210
Chicago, IL 60604
t. 312-408-1881
f. 312-408-1867
info@targetmarketnews.com
The Week of June 11 - 17
‘House of Payne’ again delivers top spot for TBS; Disney is winning
network
(June
20, 2007) For the second consecutive week, TBS took both first and second
place for favorite cable shows in black households with Tyler Perry’s
“House of Payne.” The back-to-back airing of the new comedy series
attracted 1.7 million and 1.3 million black homes on Wednesday night. Last
the week the heavily promoted debut claimed an audience of more than 2.6
million.
The week’s network winner was the Disney Channel, which had a total of
seven shows on the week’s top 25. TBS posted four programs, followed by
Nickelodeon and USA which had three each.
The total number of black households watching the top 25 cable shows for
the second week of June, according to Nielsen Media Research, 15 million,
a decline of 19 percent over the previous week.
Top 25 Cable Shows in Black Households
Rank | Program | Network | Rating | # of Homes
|
1 |
HOUSE OF PAYNE |
TBS |
19.5 |
1,708 |
|
2 |
HOUSE OF PAYNE |
TBS |
15.6 |
1,334 |
|
3 |
CHARM SCHOOL |
VH1 |
11.0 |
924 |
|
4 |
WWE ENTERTAINMENT |
USA |
9.9 |
906 |
|
5 |
WWE ENTERTAINMENT |
USA |
9.4 |
855 |
|
6 |
SPONGEBOB |
NICK |
8.0 |
640 |
|
7 |
CELEBRITY FIT CLUB 5 |
VH1 |
7.4 |
631 |
|
8 |
SPONGEBOB MOVIE |
NICK |
7.7 |
588 |
|
9 |
WWE ENTERTAINMENT |
USA |
7.0 |
587 |
|
10 |
HOUSE OF PAYNE |
TBS |
6.0 |
496 |
|
11 |
EVERYBODY LOVES RAY… |
TBS |
5.6 |
491 |
|
12 |
MOVIE OF THE WEEK |
BET |
5.4 |
459 |
|
13 |
ARMY WIVES |
LIFETIME |
5.3 |
458 |
|
14 |
LAW & ORDER |
TNT |
5.1 |
458 |
|
15 |
LAW & ORDER |
TNT |
4.7 |
435 |
|
16 |
SPONGEBOB |
NICK |
5.3 |
422 |
|
17 |
THATS SO RAVEN |
DISNEY |
4.6 |
421 |
|
18 |
THATS SO RAVEN |
DISNEY |
4.8 |
419 |
|
19 |
DISNEY CHAN. GAMES |
DISNEY |
5.7 |
415 |
|
20 |
LIFE WITH DEREK |
DISNEY |
4.7 |
415 |
|
21 |
ACCESS GRANTED |
BET |
5.1 |
403 |
|
22 |
HANNAH MONTANA |
DISNEY |
5.6 |
397 |
|
23 |
HBO BAD: 6/16/07 |
HBO |
4.9 |
395 |
|
24 |
AMER DRAGON |
DISNEY |
5.1 |
393 |
|
25 |
WENDY WU… |
DISNEY |
4.6 |
390 |
Source: Nielsen Media Research. Number of homes
shown in millions. All times eastern.
Go to Target Market News
homepage
Registration fee includes
admission to:
Click here for more info
and to register
_________________________________________________________________________________________
13th Edition Now Available
New Buying Power report shows more spending by black consumers on 'necessities'
Thanks
to economic gains in the past two years, black households across the U.S.,
especially middle-class families, are increasing their purchases of
lifestyle and leisure items. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...
Story continued...
_________________________________________________________________________________________
ATTENTION BOOK CLUBS
AND BOOK LOVERS!
Black Issues Book Review presents the National Book Club Conference - Chicago to be held on Friday and Saturday, August 24 and 25, 2007, in downtown Chicago at the InterContinental Hotel .
Hundreds of book club members will be engaged in dialogue with some of the nation's leading African American authors, including Tina McElroy Ansa, Mary Morrison, Virginia DeBerry and Donna Grant.
Click here for more information and to register
________________________
The African-American
Book Publishing Authority
Now
in its eighth year of publication, Black Issues Book Review is
the only nationally distributed magazine devoted exclusively to covering the
latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author
signings, book fairs and book clubs.Want this issue? Get it with your new subscription.
Click Here
A TARGET MARKET NEWS PUBLICATION
_________________________
Click here to read more
________________________
SUBSCRIBE TODAY!
The trade publication for
in-depth coverage of Black
Consumer Marketing
and Media news