Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
Networks to air exclusive coverage of First Lady Michelle Obama's Africa
15, 2011) BET Networks today announced it will air exclusive coverage
of First Lady Michelle Obama's trip to South Africa and Botswana to
engage and empower young people in the U.S. The news reports will be
featured across all of BETís various platforms, as well as on affiliated
cable channel, MTV.
Also, BET's daily music countdown show 106 & PARK will air a special
message from Mrs. Obama addressing the audience during a taping of 106 &
PARK, airing on Thursday, June 16.
First Lady Michelle Obama and her family will travel to Johannesburg and
Cape Town, South Africa and Gaborone, Botswana during an official visit
to Africa from June 21 Ė 26 focused on youth leadership, education,
health and wellness. This is a continuation of Mrs. Obama's work to
engage young people at home and abroad, from mentoring students in the
United States and encouraging them to gain international experience, to
encouraging young people to excel academically, serve, and lead during
her visits to Brazil, Chile, El Salvador, India, Mexico and the United
"We're so excited to engage with BET and MTV's audiences throughout this
historic trip," said Kristina Schake, Communications Director to the
First Lady. "Mrs. Obama has called on young people at home, in Africa,
and around the world to follow the trip and connect with each other. We
know that young people are not only the leaders of tomorrow, but also
are the leaders of today, and we want their voices to be heard."
Following is an outline of the content for BET Networks and MTV:
BET's daily music countdown show 106 & PARK will air a special message
from Mrs. Obama addressing the audience during a taping of 106 & PARK,
airing on Thursday, June 16.
BET, BET International and BET.com will air a News special IMPACT
AFRICA: ON A MISSION WITH THE FIRST LADY. Hosted by journalist Lola
Ogunnaike, the 30-minute program will capture exclusive footage of the
First Lady along with her mother and daughters in South Africa at
featured events including Mrs. Obama delivering the keynote address to a
U.S.-sponsored Young African Women Leaders Forum in South Africa and
visiting the Johannesburg Apartheid Museum and Robben Island Prison
Museum in Cape Town where Nelson Mandela and many anti-apartheid leaders
The special will also include a "Reporter's Journal," during which
Ogunnaike will write short blog entries along the route capturing
special moments of the trip and her personal experience.
MTV News will cover the First Lady's June 16 announcement on MTV, mtvU,
MTVNews.com, Act.MTV.com and associated social media platforms (Twitter
MTV News will provide updates throughout the First Lady's trip on MTV,
mtvU, MTVNews.com, Act.MTV.com, and social media platforms.
MTV Base Africa will run coverage of the First Lady's visit across their
digital and social media platforms, including daily online reports filed
by MTV Base Africa reporter covering the trip. Highlights from BET
reporter Lola Ogunnaike's "Reporter Journals" will be featured on
MTVNews.com, Act.MTV.com, and social media platforms.
Twitter users will be able to track updates about First Lady Michelle
Obama's experiences and interact with others who are following the trip
with the hashtag #youngafrica.
For more information on "Imapct Africa: On A Mission with the First
Lady", please visit www.bet.com.
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...