Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
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Chicago, IL 60604
One adds nearly half million new households new distribution deals
(June 13, 2011) TV One has added nearly 500,000 new households across
the south, with launches this spring on Time Warner Cable, Knology.
Charter and OneSource Communications systems. Earlier this month, Time
Warner Cable launched TV One on its systems in Austin and Waco, TX and
systems in Beaumont and Port Arthur, TX.
TV One also recently completed a distribution deal with Knology, which
has launched the network for African American adults on its cable
systems in Augusta, GA, Columbus, GA, Dothan, AL, Huntsville, AL,
Selma, AL and Panama City, FL. In addition, Charter has also recently
launched TV One on its cable systems in Thibodaux, LA and Jackson, TN,
as has OneSource Communications in Northeast Tarrant County, TX.
"TV One has proven that it delivers a high quality product that is well
loved and sought after by African American viewers, which has helped us
continue to grow the original channel, and its High Def companion,”said
TV One Executive Vice President of Affiliate Sales and Marketing
Michelle Rice. "Our viewers are heavy cable subscribers, early adopters
of technology and considerably more likely than the general population
to subscribe to an HD service, so we are well positioned for growth by
offering distributors a high quality product like TV One High Def that
serves their needs."
The cable network has also garnered a number of new launches of its HD
simulcast channel, TV One High Def, including WOW in Cleveland and
Columbus, OH; Mid-Continent in Sioux Falls and Rapid City, SD; and
Comcast in Charleston, SC.
TV One High Def mirrors linear network TV One's programming lineup,
which features popular sitcoms, critically acclaimed dramas, hit movies
and a unique array of originals featuring reality, relationships,
entertainment, lifestyle, and public affairs. The network produces all
of its original programming in HD, including its hit original series
LisaRaye: The Real McCoy, Unsung, Life After, and The Ultimate Merger.
Launched in January 2004, TV One (www.tvoneonline.com) serves more than
53.2million households, offering a broad range of real-life and
entertainment-focused original programming, classic series, movies, and
music designed to entertain, inform and inspire a diverse audience of
adult African American viewers. In December 2008, the company launched
TV One High Def, which now serves more than 10.3 million households.
Gwen Robinson joins IMAGES USA as director of public
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...