With finale coming, American Idol' regains favor with black viewers

The Week of May 15 - 21
With finale coming, 'American Idol' regains top spots with black viewers

(May 24, 2006) Even though the winner of this year’s “American Idol” competition will not be African-American, black households flocked back to the Fox reality talent juggernaut to see who would vie for the title. As usual, the show’s potency took it to the top two spots, and it passed enough of its audience to “House” to give it the third position.

The heavily-promoted sweeps shows, like “Desperate Housewives” and “Grey’s Anatomy,” pushed UPN favorites to the bottom of the top ten. The number of black households watching the winning shows during the third week of May, according to Nielsen Media Research, was 19.02 million, compared with 18.8 million the previous week.

Rank | Program | Network | Rating | # of Homes

Source: Nielsen Media Research

Number of homes shown in millions. Ranking
based on percentage of black households.
Shows are considered tied when rating

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