Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
Wonya Lucas, veteran cable exec, named as president and CEO of TV One (May
23, 2011) Wonya Lucas has been named President and CEO of TV One,
effective Monday, August 8. The cable industry programming veteran
succeeds Johnathan Rodgers, who has announced his retirement as of July
Most recently, Lucas was Executive Vice President and Chief Operating
Officer for Discovery Channel and Science Channel, where she was
responsible for strategy and operations for the networks as well as
oversight of the networks’ research and marketing departments. She
joined Discovery Communications in 2008 as the Chief Marketing Officer.
Prior to joining Discovery, Lucas served as Executive Vice President and
General Manager of The Weather Channel Networks, where she was
responsible for corporate strategy and development, strategic marketing
for The Weather Channel and weather.com, and operations and programming
for The Weather Channel, The Weather Channel HD, Weatherscan, The
Weather Channel Radio Network, and newspaper syndication.
“Wonya Lucas is the perfect choice to help us build on the terrific
success we have achieved at TV One over the past seven years,” said TV
One Chairman and Radio One President and CEO Alfred Liggins. “Her
successful career as a top-level, mainstream cable programming executive
will be invaluable to us as we continue to grow the network and the
company. Her expertise in marketing some of the best brands in
television will also be a tremendous plus as we continue to define and
strengthen TV One’s brand in a constantly evolving media marketplace.”
“It’s an incredible opportunity to lead TV One, which in just a few
years has become such a success story,” said Lucas. “I am also
personally passionate about TV One’s mission to provide high quality
entertainment and information to the African American audience that
authentically reflects our lives, history and culture.
“Through the leadership of Johnathan Rodgers, TV One is well positioned
for the future and has tremendous growth potential. I look forward to
working with Alfred Liggins, Cathy Hughes, and the TV One staff, as well
as /Comcast and NBCU to chart the network on a path to achieve even
greater success in the years ahead,” Lucas added.
Before joining The Weather Channel in 2002 as Executive Vice President
of Strategic Marketing, Lucas held several positions at Turner
Broadcasting System, including Senior Vice President of Strategic
Marketing for CNN Domestic Networks and Vice President of Business
Operations and Network Strategy for Turner Broadcasting’s General
Entertainment Networks, including TNT, TBS and TCM. Additional
experience includes brand management for The Coca-Cola Company and The
Clorox Company. She began her career as an engineer for Westinghouse
In 2010, Lucas was named among the "75 Most Powerful Women in Business"
by Black Enterprise magazine, one of the “50 Most Powerful Women in
Cable” by CableFAX magazine and among “The Most Influential Minorities
in Cable” by CableFAX. She received similar recognition by CableFAX in
2009, and has been honored as a "Woman To Watch" by Women in Cable and
Telecommunications (WICT), received a Brand Builders Award at the 2006
Promax & BDA Conference, recognized as a "Woman To Watch" at the 2005
Multichannel News Wonder Women Awards, and received the Inspiration
Award for "Woman of the Year" at the WICT-Atlanta's 2007 Red Letter
Awards. Lucas has served on the Board of Directors of the Cable &
Telecommunications Association for Marketing, and she was the
co-chairperson for the 2007 CTAM Summit. She also has served as a board
member for WICT, Inc and is a graduate of the Betsy Magness Leadership
Ms. Lucas is a graduate of the Georgia Institute of Technology with a
B.S. in Industrial Engineering and The Wharton School at the University
of Pennsylvania with an M.B.A. in Finance and Marketing
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...