Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
Essence president Michelle Ebanks adds title of president of People en
17, 2011) Essence Communications Inc. President Michelle Ebanks has been
named to the additional post of President, People en Espanol, it was
announced today by Time Inc. Chief Revenue Officer Paul Caine. Her
appointment is effective immediately.
In this new role, Ebanks will continue to serve as President of Essence
Communications and assume the added responsibility of President of
People en Espanol; tasked with advancing Time Inc.'s businesses within
these important multicultural segments.
A 15-year veteran of Time Inc., Ebanks directed the acquisition and
development of ESSENCE, which has become one of the world's top media
companies serving the African-American audience. Under her leadership,
ESSENCE magazine has consistently increased its share of market versus
its competitors and has flourished via innovative brand extensions, such
as Essence.com (a joint venture with the Warner Bros Television Group)
and the Essence Music Festival, one of the largest annual cultural and
entertainment events in the world attracting more than 400,000 attendees
to New Orleans during July fourth weekend.
Ebanks joined ESSENCE in March 2001 as group publisher. Prior to joining
Essence, Ebanks was a vice-president in Time Inc.'s corporate division.
She was previously the general manager and financial director for Time
Inc.'s Money magazine and also served as corporate business manager for
Conde Nast's 13 titles.
Monique Manso, formerly VP of Sales for Time Inc. has been appointed
Publisher of People en Espanol, effectively immediately. Manso joined
Time Inc. in 2007 as corporate sales director, credited with
successfully selling the company's first-ever integrated marketing
program in the food category. Prior to joining Time Inc., Manso served
as Account Director for Conde Nast's Bon Appetit. She began her
executive career in international media planning, with a focus on the
Latin American market; as a Media Planner and Media Director for
Ammirati Puris Lintas Worldwide and Ogilvy & Mather, respectively.
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...