Search the Archives of Target Market News


Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

Target Market News covers
Chicago's black businesses

Target Market News has introduced Black Business Chicago, a new monthly which will spotlight news and features on Chicago's African-American businesses, corporate executives and local economic issues. The publication will also be supplemented by a Web site,, that will provide updated coverage of relevant business news on a daily and weekly basis between issues of the monthly print publication. Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending

The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

Story continued...


Are you getting the latest industry news when it happens via e-mail


Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media


Honorees named for 2012 Marketing to African Americans with Excellence Awards

(May 16, 2012) Target Market News today announced the recipients of the Seventh Annual Marketing to African Americans with Excellence [MAAX] Awards. The awards program annually recognizes the contributions, innovations and exceptional performance of African American professionals in the fields of marketing, advertising, media, public relations and consumer research. The 2012 recipients are:

Advertising Executives of the Year
Sherman Wright, Co-Founder
Ahmad Islam, Co-Founder

Media Executive of the Year
Amy DuBois Barnett
Editor in Chief
Ebony Magazine

Marketing Executive of the Year
Craig Gilmore
Director of Multicultural Markets
State Farm Insurance

Public Relations Executive of the Year
Cheryl Pearson McNeil
Senior Vice President
Government and Public Relations
The Nielsen Company

Research Executive of the Year
Marc Bland
R.L. Polk & Co.
Head of Diversity & Inclusion

Lifetime Achievement Award
Heide Gardner
Chief Diversity & Inclusion Officer
Interpublic Group

Lifetime Achievement Award
Byron Lewis
Founder & CEO
UniWorld Group, Inc.

The honorees were selected from candidates recommended by the editors, writers and contributors of Target Market News. Each was considered on the basis of the longevity of their careers, their advocacy of African American marketing and media, and the professional accomplishments that distinguish them within the industry.

"As the African American consumer market approaches more than one trillion dollars in buying power, the expertise of these honorees becomes the difference between success or failure for businesses," said Ken Smikle, president of Target Market News. "They are in the vanguard of those who are re-shaping business practices and creating opportunities for companies and consumers alike. We encourage the entire industry to celebrate their unique accomplishments in elevating the fields of African American marketing and media."

Candidates were considered for recognition on the basis of being African American executives with distinctive careers, and who, throughout the course of their professional careers, have endeavored to promote greater understanding of, growth of, and sensitivity toward, the African American consumer market.

The honorees for the seventh annual MAAX Awards will be feted on Monday, July 2nd at an awards dinner during the 13th Annual MAAX Summit. The event, hosted by Target Market News at the Chicago Wyndham Hotel, is the industry's largest yearly gathering of African American marketing, media and research professionals.

The MAAX Summit presents the latest strategies, trends and findings in black consumer advertising, marketing and research. The two-day Summit will feature ten new research presentations and panels discussions from the leading companies and professionals in the industry.

For further information on the MAAX Summit click here or call Target Market News at 312-408-1881.

To view a gallery of previous MAAX Award winners click here: MAAX Awards Honorees Gallery.

Go to Target Market News homepage

Uptown Magazine's April/May issue is the largest in its eight-year history

Survey: Majority of Black TV viewers dissatisfied with programming options

GlobalHue to handle advertising for Jeep and USA Basketball partnership

Black Cable TV Ratings for Week of April 9 - 15 BET's vends off challenge from VH1, TBS to remain No.1 cable network of the week

George Curry returns to editor-in-chief position of NNPA News Service

Nielsen data show opportunity for mobile advertisers with Black consumers

Survey contrasts perceptions between multicultural and white ad professionals

MillerCoors Urban Entrepreneurs contest supports supplier diversity goals

Black Cable TV Ratings for Week of April 2 - 8 BET's 90-minute block for 'The Game' continues its ratings dominance

Gil Noble, journalist and legendary broadcast pioneer, dies at the age of 80

Black TV Ratings for Week of April 2 - 8 Premiere of 'Scandal' starring Kerry Washington gives ABC record-setting debut

Interactive One, form partnership on content and ad sales

Trayvon Martin top news story among Americans above election, economy

Burger King apologizes for black targeted Web commercial featuring Mary J. Blige

NASCAR seeking more black fans again, but black ad agencies need not apply

Click here for more recent news stories and our news archive

Return to top of page





228 S. Wabash Ave.
Chicago, Il 60604
Copyright (c) 2012 All rights reserved              Supplier Services