HOMESTATS | PUBLICATIONS | REGISTER | ADVERTISE | ARCHIVE | ABOUT US | CONTACT US



 Search the Archives of Target Market News
____________________________________

GET THE LATEST NEWS SOONER !

 
Want the news on African-American marketing, media and research when it happens? Follow us on Facebook and Twitter and get ahead by staying ahead of the other industry sources.
____________________________________

ON SALE NOW!



The 17th Annual
Buying Power of
Black America

A dollar-by-dollar breakdown
of the Black Economy

Plus:
The Leading
Advertisers In
Black Media


Published by
Target Market News

Click here to order a print or digital copy today!

________________________________

STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail
?

 

Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media

 

Jet, an iconic magazine in the industry and black households, to end publication

(May 7, 2014) Johnson Publishing Company announced today that JET magazine, the iconic news weekly founded in 1951, will cease publication at the end of June. The title will become a digital magazine app. JPC said it is making the proactive decision to adapt to the changing needs of its readers as their desire to get information quickly and easily increases.
 
JET, the number three magazine in the African-American market, with a rate base of 700,000, started as a publication for Black-Americans to get weekly news on issues central to their community in a quick and easy to read format.
 
The new weekly digital magazine app will leverage a variety of storytelling tactics, including video interviews, enhanced digital maps, 3D charts and photography from the JPC archives.  Breaking news will be updated daily.  The app will be available on all tablet devices and mobile platforms.  In addition, JET will publish an annual special print edition.
 
"Almost 63 years ago, my father, John Johnson, named the publication JET because, as he said in the first issue, 'In the world today, everything is moving faster. There is more news and far less time to read it,'" said Linda Johnson Rice, chairman of JPC.  "He could not have spoken more relevant words today.  We are not saying goodbye to JET, we are embracing the future as my father did in 1951 and taking it to the next level."
 
"The JET magazine online presence is continuing to grow, and JPC feels strongly we can provide great and timely content to our readers with the first weekly digital magazine app in the African-American space," said Desiree Rogers, CEO of JPC.
 
This JET online content will feature strong entertainment news along with politics, pop culture and social issues that impact African-Americans, as well as a new EBONY/JET digital store.
 
Kyra Kyles, formerly a senior editor of JET magazine and digital managing editor ofJETmag.com, has been appointed the digital editorial director for JET online.
 
JET was initially billed as "The Weekly Negro News Magazine," and is noted for its role in chronicling the early days of the Civil Rights movement.  Today's coverage includes current events, entertainment news, healthy living tips, and fashion and beauty tips. 

JET was one of the first publications to report on the death of Jordan Davis and Kendrick Johnson, and to do a special investigative report on missing Black children.  The magazine has been a staple in homes and businesses of Black Americans since 1951, bringing life to its popular catchphrase: "If it isn't in JET, it didn't happen."


Go to Target Market News homepage


RECENT NEWS STORIES

BET Networks issues first branded app including on-demand access to shows

Terri Winston named associate publisher for fifth 'Who's Who in Black Chicago'

Former NBA All-Star Jamal Mashburn teaming up to launch an ad agency in Chicago

Black Women's Expo celebrates its 20th year with record consumer attendance

Jesse Jackson launches Digital Inclusion initiative to take on Silicon Valley

Black Cable TV Ratings for Week March 17 - 23 Bravo's 'Real Housewives' takes No.1 on cable chart; BET is week's network winner

Black TV Ratings for Week of March 17 - 23 For the third consecutive week 'Scandal' takes ABC to No.1 on the Top 25

NNPA Foundation honors Charles Tisdale and Paul Redd during Black Press Week

FAMU signs partnership agreement on creation of Black Television News Channel

Bounce TV announces expansion of sales staff, addition of west coast office

Nielsen promotes Cheryl Pearson-McNeil and Don Lowery to new SVP responsibilities

Radio One names Gary Gunther Vice President, GM of St. Louis market

BlackHealthTV.com forms programming partnership with Kitara Media

Black Cable TV Ratings for Week March 10 - 16 'Haves and Have Nots' takes No.1 spot on cable's Top 25; OWN again top cable network

BET Networks buys 'Queen Latifah Show' for late-night talk block starting March 31

Black TV Ratings for Week of March 10 - 16 'Scandal' audience rises again and makes ABC week's most watched TV network

Lattimer Communications wins awards for Visit Orlando and DeKalb Medical campaigns

TV Land, BET and Centric to simulcast live premiere of TV Land's 'The Soul Man'

Tom Joyner's Fantastic Voyage sets sail again with Ford as presenting sponsor

National Pork Board to try better ads to increase demand from ethnic consumers

MassMutual hires new executives to increase expertise in diversity, marketing

Black Cable TV Ratings for Week March 3 - 9 OWN is the week's most watched cable network among Top 25

Adult Swim greenlights Aaron McGruder's scripted comedy, 'Black Jesus'

Black TV Ratings for Week of March 3 - 9 In its second week back, ABC's 'Scandal' takes the No.1 spot on Top 25 chart

Partnership combines e-commerce and data gathering on multicultural beauty products

Tribune Broadcasting names Devin C. Johnson SVP, Head of Digital Media

Essence magazine announces new editorial appointments and promotions

Radio One names Eddie Harrell, Jr. Vice President and GM of Cleveland stations

ADCOLOR selects GSD&M as its agency to champion diversity

BET Networks captures eight NAACP Image Awards with 'Real Husbands' and 'Mary Jane'
 

























































































































 










 

TARGET MARKET NEWS
228 S. Wabash Ave.
Chicago, Il 60604
312-408-1881
Copyright (c) 2014 All rights reserved

info@targetmarketnews.com                                                                                                                                                                                                                          Supplier Services