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Target Market News has introduced Black Business Chicago, a new monthly which will spotlight news and features on Chicago's African-American businesses, corporate executives and local economic issues. The publication will also be supplemented by a Web site, blackbusinesschicago.com, that will provide updated coverage of relevant business news on a daily and weekly basis between issues of the monthly print publication. Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

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MadameNoire.com reports growth in unique visitors to more than 1.5 million

(May 7, 2012) Moguldom Media Group, a leading digital media company publishing brands serving African-American audiences, announced today traffic numbers for its MadameNoire.com property, which underscore the site's growing leadership position among African-American women.

MadameNoire.com now claims a reach of 1,577,000 unique visitors a month, and a growth rate of 502.3 percent year-over-year makes it one of the fastest-growing lifestyle sites on the Web. This strong performance has helped raise the advertising profile of Moguldom Women, the Moguldom division serving African-American women, which also includes StyleBlazer.com. Together, the sites of Moguldom Women generate nearly three million unique visitors per month, creating powerful reach for advertisers targeting African-American women in the lifestyle and fashion verticals.

"We are proud of the accelerated growth achieved by Madame Noire," said Judene Walden, executive vice president, Moguldom Women. "Our passionate, authentic editorial, and ground breaking original web series, have brought an enthusiastic response from our audience."

Madame Noire's rapidly growing audience and critically acclaimed content has the support of major brand advertisers including Lincoln MKS, Carol's Daughter, Clinique, L'Oreal, The Home Depot, and P&G. Moguldom Media says it has surpassed traditional lifestyle brands for African-American women such as HelloBeautiful and Essence.com with its growth and traffic numbers.

Madame Noire plans on differentiating its offerings with the recent launch of two new content pillars addressing two aspects of contemporary female African-American life. For professional women, MN Business Channel is a savvy, tech-oriented channel on MadameNoire.com dedicated to news,trends, and insight keyed to the interests of African-American leaders incorporate America and in small business. On the home front, Mommy Noire targets moms and moms-to-be with content focusing on home, motherhood, and families.

Madame Noire's rise comes as it continues to expand its operations and online offerings. In the past year, the brand released the critically acclaimed web series Ask a Black Man, Mommy in Chief, and She's the Boss, all developed in collaboration with Moguldom Studios. Generating more than 13M video streams per month, these branded experiences are the cornerstone of the unique MadameNoire.com market proposition. Eleven more new web series are scheduled for release throughout 2012. This original programming will chronicle the African-American lifestyle with contents focusing on food, relationships, "How-to's", and business, as well as a documentary-style reality show.


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