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Black Cable TV Ratings for Week  March 25 - 31
'The Game' returns to No.1 and earns BET week's most watched cable network title

(April 4, 2013) Normally at this time of year, basketball would be dominating the cable favorites for black households. But the NBA and the NCAA haven't overtaken the scripted comedies and BET's "The Game" is the closest sports has come to being No.1. The BET show's marathon schedule leading into the season premiere helped put it in the top spot on the Top 25.

BET also earned the most watched cable network title with black households in a really tight race. It logged 4.6 million viewers across four shows. Bravo was second with 4.0 million for three programs. VH1 took third with 3.9 million for three shows.

Nielsen recorded 26.3 million viewers (2+) for the Top 25 shows in black homes -- again a tie with the previous week's total.

Top 25 Cable Shows in Black Households

   Rank | Program | Network  | AA Rating | AA Share | AA Viewers 2+

1

THE GAME S6

BET

11.4

16.4

2,314

2

REAL HOUSEWIVES ATLANTA

BRAVO

10.1

15.6

1,911

3

NBA REGULAR SEASON    

ESPN

8.2

12.4

1,536

4

LOVE AND HIP HOP 3

VH1

7.4

10.7

1,459

5

BLACK INK CREW

VH1

6.4

8.9

1,253

6

BLACK INK CREW

VH1

6.3

8.6

1,259

7

THE BIBLE

HISTORY

6.0

9.0

1,261

8

MARRIED TO MEDICINE

BRAVO

5.8

8.5

1,071

9

REAL HOUSEWIVES ATLANTA

BRAVO

5.5

7.9

1,045

10

WWE ENTERTAINMENT

USA

5.5

7.7

1,056

11

BRAXTON FAMILY VALUES

WE

4.9

7.3

879

12

WWE ENTERTAINMENT

USA

4.9

6.7

1,000

13

TBS NCAA BASKETBALL CHAMPIONSHIP  FR 2

TBS

4.7

7.9

843

14

WALKING DEAD

AMC

4.7

6.9

988

15

WWE ENTERTAINMENT

USA

4.6

6.7

897

16

BAD GIRLS CLUB

OXYGEN

4.5

6.7

951

17

NBA BASKETBALL

TNT

4.5

6.9

790

18

THE GAME S6

BET

4.4

6.4

823

19

NBA REGULAR SEASON    

ESPN

4.4

6.5

834

20

BET MOVIE OF THE WEEK

BET

4.3

6.5

781

21

NBA BASKETBALL

TNT

4.0

6.1

624

22

BET MOVIE OF THE WEEK

BET

4.0

5.8

728

23

WWE FRI NIGHT SMACKDOWN

SYFY

3.7

6.3

764

24

TBS NCAA BASKETBALL CHAMPIONSHIP

TBS

3.7

6.0

669

25

NBA REGULAR SEASON    

ESPN

3.6

6.0

641

Source: Nielsen research. Ranked by percent of African-American households watching. Based on live and same day viewing. Number of viewers shown in thousands (1,000 = 1 million). Representing more than 13.45 million television households in the U.S., the African-American television audience is the largest minority segment in Nielsen's measurement samples. All times eastern.


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