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Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

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Chicago's WVON marks its 50th anniversary with a day of retro broadcasts from the 1960's

(March 30, 2013) It's no April Fool Day's gag. Today WVON celebrates "50 powerful years of impact in broadcast history."  The station will observe the day by temporarily suspending its regular talk format and airing vintage recordings from legendary personalities that made them the number #1 station in Chicago in the 1960's.  You will hear classic shows from Herb Kent, 'The Kool Gent;' E. Rodney 'Mad Lad' Jones; Pervis Spann 'The Blues Man', Ed 'Nassau Daddy' Cook;  Bill 'Butterball' Crane, and 'The Barron of Bounce' Lucky Cordell to name a few.

WVON's Retro Day will air from 6am until midnight on April 1st.  The station will run regularly scheduled news, traffic and weather segments.  All content will be reflective of WVON's early days. WVON's program manager, Todd Ronczkowski stated, "Over the past year we searched high and low to deliver WVON's classic sound and personality by reaching out to collectors across the country.  I was amazed how excited people were to share their WVON recordings. It speaks to how well respected WVON is as an institution."

Also included in the day's line-up will be vintage commercials targeting at black consumers fifty years ago, both agency produced and DJ-read announcements. The programming can be heard online through I Heart Radio or WVON.com.

Retro Day is one of many features that will be part of the station's 50th Anniversary festivities.  The celebration culminates Saturday April 6th, 2013 at the Chicago Theatre with a star-studded gala featuring local and national personalities, including past WVON talent and a performance by Grammy-award winner Toni Braxton.  Tickets for the Grand Gala are on sale at Ticketmaster, The Chicago Theater Box Office, and www.wvon.com.

WVON is the oldest African-American oriented radio station in Chicago. With its urban talk format, the station is lauded as a leading source of information and community empowerment. In August 2006, station President, Melody Spann-Cooper (pictured) created a historic relationship with Clear Channel that enabled the once daytimer station to broadcast for 24 hours a day, with a wattage increase from 1,000 to 10,000. Under Spann-Cooper's leadership, WVON became the first and only media institution to receive the prestigious Studs Terkel Award from the Community Media Workshop. 

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