HOMESTATS PUBLICATIONS | REGISTER | ADVERTISE | ARCHIVE | ABOUT US | CONTACT US



 Search the Archives of Target Market News
____________________________________

NOW FOLLOW US ON

 
Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

Target Market News covers
Chicago's black businesses


Target Market News has introduced Black Business Chicago, a new monthly which will spotlight news and features on Chicago's African-American businesses, corporate executives and local economic issues. The publication will also be supplemented by a Web site, blackbusinesschicago.com, that will provide updated coverage of relevant business news on a daily and weekly basis between issues of the monthly print publication. Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending



The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

Story continued...

______________________

STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via e-mail
?

 

Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media










































































 

TV One plans to double the amount of original content in upcoming season

(March 20, 2012) Kicking off its first upfront season with President and CEO Wonya Lucas at the helm, TV One today unveiled ambitious plans to double the amount of original content during the 2012-2013 television year. In astar-studded presentation to advertisers at Cipriani, Ms. Lucas said the entertainment network for black adults planned to add 14 new series and specials during the upfront season, including three original sitcoms, two bio doc series that build on the legacy of its award-winning series Unsung, and nine non-fiction entertainment series.

During the presentation, Toni Judkins, TV One's EVP of original programming, outlined some of the new and returning series, including:

New Series:

Save My Son - is an unscripted series that profiles the struggles of African American families to save their sons who have fallen victim to bad influences and bad choices. With the help of strong black male role models, these families, many of them led by single parents, will attempt to save these sons from leading a life estranged from their families and/or with heightened chances of their becoming another black male statistic in the criminal justice system. This series will go to communities to rescue young men from a range of dangerous activities. Each program features an intervention staged by loved ones, a therapist and the series host, Dr. Steve Perry, renowned educator, author and TV commentator. The series is produced for TV One by Powerhouse Productions. Save My Son is slated to premiere in 3rd quarter 2012.

Unresolved: Celebrity Cases - This investigative series delves into controversial and sensational cases involving some of the most prominent entertainment figures of our time. Unresolved: Celebrity Cases seeks to uncover the truth behind headline-making events, such as celebrity homicides like the fatal hotel shooting of Sam Cooke or t having it all starts with having less.

Returning Series:

Unsung - TV One returns with eight new episodes of its widely acclaimed and NAACP Image Award-nominated bio series Unsung in 4th quarter 2012 and 16 new episodes beginning in 1st quarter 2013.This NAACP Image Award-winning series of one-hour biography specials celebrates the lives and careers of successful artists or groups who, despite great talent, over the years have been under-recognized or under-appreciated. Unsung reveals the multiple factors that have kept these artists from achieving the iconic commercial status they deserved. TV One just completed its highest-rated season ever of Unsung on March 12, and, prior to 4th quarter, will debut eight new episodes beginning in June 2012, including Sly Stone, Gerald Levert, the Marvelettes, Kool Moe Dee, Angela Bofil, Arrested Development and Confunkshun. A. Smith & Co. produces Unsung for TV One.

Life After - TV One returns in4th quarter 2012 with 10 new episodes of its buzzed about series Life After, the real, behind-the-scenes story of how some of America's favorite celebrities have dealt with major turning points in their lives, be those moments public or private, triumphant or tragic. Part biography, part confessional and all celebration of the human spirit, each episode of Life After focuses on a well-known person or group and tells the story of a transformative event in their lives and its effects upon them ever afterward. Personalities featured in Unsung in fall 2012 will include Olympic athlete Marion Jones, singer Karyn White, actress BernNadetteStanis, and legendary recording industry executive Andre Harrell. K2 Pictures produces Life After for TV One.

Find Our Missing - TV One's docu-drama designed to put names and faces on people of color who have disappeared without a trace is hosted by Emmy and Golden Globe Award-winning actress S. EpathaMerkerson (Law & Order). Each episode tells the story of the missing person or persons, beginning with the day they vanished and the frantic searches by loved ones and investigators to find them. Find Our Missing provides insight into these victims' lives -their hopes and dreams, what makes them tick, and how they have touched those around them - from the people who know them best. The series also offers a call to action and is partnered by a robust, online component (tvone.tv) where viewers can learn more information and provide tips, as well as learn pointers on how to keep their families safe. Produced for TV One by Towers Productions.

Washington Watch with Roland Martin - - TV One political editor, CNN and Tom Joyner Morning Show analyst Roland Martin hosts a weekly public affairs series on TV One that focuses on issues that are critical to African Americans, through interviews with officials from the Administration, Congress and other policymakers who represent black communities, as well as discussions with journalists and commentators, and a wide range of policy experts.Washington Watch with Roland Martin also explores a wide range of timely and relevant topics including history, books, music, films, technology and black culture. Produced for TV One by Jay Feldman.

Returning Specials:

TV One Night Only: Live From the Essence Music Festival - This two-hour highlights celebration captures exhilarating performances from some of the biggest names in entertainment that occur over three nights on the main stage from the country's largest annual gathering celebrating African-American music and culture. In previous years, performances have included such artists as Janet Jackson, Beyoncé, Alicia Keys, Mary J. Blige, LL Cool J, Ne-Yo, John Legend, Earth, Wind & Fire, Raphael Saadiq, and Gladys Knight. And, TV One Night Only takes the viewer where no other camera is allowed, to deliver the true emotion of the talent backstage.Produced in conjunction with Essence Communications Inc.

TV One on One with Cathy Hughes - A series of specials hosted by Radio One Chairperson and former radio talk show host Catherine Hughes featuring interviews with some of the most intriguing and newsworthy public figures and celebrities in America today. Guests have included (then Senate candidate) President Barack Obama, Secretary of State (then Sen. Hillary Clinton), Minister Louis Farrakhan, Academy Award-winning actors Denzel Washington, Snoop Dogg, Beyoncé, Tyler Perry, Aretha Franklin and box office superstar Will Smith.

"Our original programming continues to resonate with the Black audience while providing an attractive environment for your brand messages," Ms. Lucas told the advertising audience. "With that in mind, we will double the original programming on our network during this Upfront season.

"Developed strategically through our brand lens, our diverse slate represents the network's mission of delivering the breadth and depth of 'true black life' in America in an entertaining and engaging way," she added.

TV One and Radio One Chief Revenue Officer Keith Bowen told the audience that black Americans are highly engaged television viewers and fiercely loyal consumers who over-index in second screens, especially smartphones, and are prodigious users of social media.

"What we offer is a riveting entertaining celebration of what matters to our community, a full depiction of how black America survives, strives and thrives" said TV One EVP of Original Programming Toni Judkins.

Launched in January 2004, TV One (www.tvone.tv) serves more than 56.6 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies, and music designed to entertain, inform and inspire a diverse audience of adult African American viewers. In December 2008, the company launched TV One High Def, which now serves 14 million households.

Go to Target Market News homepage


RECENT STORIES
Black Cable TV Ratings for Week of March 5 - 11 BET's 'The Game' holds on to No.1 over Oprah's Whitney Houston special

NABJ Honors CNN's Janet Rolle with annual Media Professional Award

Black Cable TV Ratings for Week of March 5 - 11 BET's 'The Game' holds on to No.1 over Oprah's Whitney Houston special

Barry Mayo, President of Radio One, turns in his resignation

Black TV Ratings for Week of March 5 - 11 NBC makes some gains with black viewers, but CBS still the favorite network

Dr. Nicol Turner-Lee has been named President and CEO of NAMIC

Bounce TV airing in Los Angeles market through agreement with Fox's KCOP-TV

Real Times Media partners acquire Atlanta Daily World as group's sixth newspaper

Black Cable TV Ratings for Week of Feb. 27 - Mar. 4 BET gains traction with 'The Game' and takes No.1 on Top 25 cable chart

Pepper Miller updates perspectives on African-American marketing in new book

Click here for more recent news stories and our news archive

Return to top of page

 










































































 




 

TARGET MARKET NEWS
228 S. Wabash Ave.
Chicago, Il 60604
312-408-1881
Copyright (c) 2012 All rights reserved

info@targetmarketnews.com                                                                                                                                                                                                                             Supplier Services