‘American Idol’ gives Fox shows coattails and a sweep of the top of the charts

(March 6, 2007) The juggernaut that is Fox’s “American Idol” had one of its best weeks of the season during the last days of February. Each of the three weekly broadcasts captured well over 2 million black households and gave the reality talent show a combined audience of 8 million homes and first, second and third place.

Idol’s success rubbed off on Fox’s new game show, “Are You Smarter Than a 5^th Grader?” and placed the show in fourth, fifth and seventh place. “The NAACP Image Awards” rounded off the sweep by taking sixth position. Add “24” at 17^th place and Fox is the week’s winning network with eight entries.

CBS had seven winners on the top 25, followed by CW with five. ABC and NBC had three and two shows respectively.

The total number of black households watching all of the top 25 shows was 38.0 million, a mere 2 percent decrease from the previous week’s total.

Top 25 Broadcast Shows in Black Households

 Rank | Program | Network | Rating | No. of Homes

1	AMERICAN IDOL-TUES	FOX	21.4	2.884
2	AMERICAN IDOL-WED	FOX	20.0	2.687
3	AMERICAN IDOL THU SP	FOX	18.3	2.458
4	SMARTER THAN 5TH TUE	FOX	16.8	2.263
5	SMARTER THAN 5TH WED	FOX	14.5	1.951
6	NAACP IMAGE AWARDS	FOX	13.9	1.865
7	SMARTER THAN 5TH	FOX	12.7	1.714
8	CSI: NY	CBS	11.2	1.504
9	BUILDING A DREAM-2/26	ABC	10.9	1.469
10	GIRLFRIENDS	CW	10.3	1.386
11	WITHOUT A TRACE	CBS	10.1	1.352
12	GAME, THE	CW	10.1	1.358
13	ALL OF US	CW	9.7	1.298
14	AMERICA'S TOP MODEL-2	CW	9.6	1.287
15	CSI: MIAMI	CBS	9.4	1.266
16	SHARK	CBS	9.3	1.255
17	24	FOX	9.2	1.231
18	CSI	CBS	8.8	1.184
19	LAW AND ORDER:SVU	NBC	8.8	1.186
20	60 MINUTES	CBS	8.3	1.122
21	CRIMINAL MINDS	CBS	8.2	1.108
22	EVERYBODY HATES CHRIS	CW	8.1	1.088
23	DEAL OR NO DEAL-MON	NBC	7.8	1.049
24	DESPERATE HOUSEWIVES	ABC	7.7	1.037
25	SAT MOVIE OF THE WEEK	ABC	7.6	1.024

Source: Nielsen Media Research. Number of homes
shown in millions. All times eastern.

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