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Miles Ahead Entertainment launches digital division targeting solutions for brands
(February 10, 2014) Miles Ahead Entertainment is expanding its digital branding offerings with the launch of the Miles Ahead Digital division. The new division aims to connect brands by focusing on multicultural consumer footprint growth through inbound marketing, web strategy and design, mobile strategies and all channels of digital marketing such as SEO, SEM, mobile and email marketing.
Heading up the MAD division is nationally recognized digital branding expert Lynn Cooper. Known for her seamless ability to easily navigate online platforms and drive traffic through social media, Cooper, an expert who regularly appears on MSNBC and CBS News, will serve as Vice President of Miles Ahead Digital.
With digital content development at the core of any inbound marketing strategy, MAD's expertise in creating engaging content via blogs, infographics, video, case studies, ebooks and white papers will be a comprehensive solution for Miles Ahead clients. Moreover, the new division will offer clients marketing automation strategy, implementation and management.
Miles Ahead's combined services put the agency at the forefront of providing overall integrated marketing strategies, digital branding, website development, social networking and search engine optimization. Previous work includes Virtual Media Kits (VMK) for Coca-Cola, Wal-Mart, Boost Mobile, 2013 Essence Festival Media Center microsite and 2013 Operation Push Automotive Summit social media engagement.
"Expanding our offering in the digital landscape where there is already strong client demand is a natural progression," said Sheila Eldridge, CEO and President of Miles Ahead Entertainment Inc. "Our long-term strategy for growth has always been focused around our clients and this new division will allow us to better service clients with innovative solutions." Cooper adds, "I've been impressed with Miles Ahead Entertainment's capabilities and client long term relationships for quite some time, this venture has significant growth potential as the digital world continues to evolve."
Miles Ahead Entertainment (MAE) is a global multi-cultural agency specializing in lifestyle marketing, promotions, social media and public relations campaigns. With over 25 years of experience, MAE has architected branding campaigns for corporations that include Coca-Cola, Cumulus Media Networks, Sprint, McDonald's, Boost Mobile, Wells Fargo, United Healthcare, The MEAC, Burrell Communications and Essence Communications. For more information on Miles Ahead Digital, visit www.milesaheadentertainment.com.
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