Search the Archives of Target Market News


Get Target Market News alerts and stay connected to others in the marketing, media, research and public relations industries

Target Market News covers
Chicago's black businesses

Target Market News has introduced Black Business Chicago, a new Web site and publication  which will spotlight the latest news and information on Chicago's African-American businesses, corporate executives and local economic issues. Now there is one source to learn about the Who's Who in the nation's capital of Black-owned business, Click for more ____________________________________

Buying Power report: Blacks spend as economy grows
New 16th edition shows $507 bil in spending

The finding comes from the 16th annual edition of "The Buying Power of Black America" report. In 2009, black households spent an estimated $507 billion in 27 product and services categories. ...

Story continued...


Are you getting the latest industry news when it happens via e-mail


Click here for free daily delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media


AT&T 28 Days returns for a fifth year to celebrate Black History Month

(February 5, 2013) AT&T has brought back 28 Days, a campaign that aims to motivate consumers to take a forward look at Black History Month as they create their own history. Celebrating its fifth anniversary, AT&T 28 Days features a multi-city speaker series and concert tour with comedian and radio personality Rickey Smiley serving as host. The speaker series and concert tour blends together a roster of performers, thought leaders and innovators that are taking a forward look at making history. Learn more about AT&T 28 Days at

"We believe it's what you do, with what we do, which is why 28 Days keeps coming back. AT&T 28 Days is five years strong because of the response and support we've received from our African American consumers," said Jennifer Jones, vice president of Diverse Markets, AT&T Mobility and Consumer Markets. "Each year, we look at new ways to move people to act on their dreams today. By adding new speakers and musical performances to 28 Days, we hope the campaign remains fun and relevant."

With Smiley at the helm as the new host of AT&T 28 Days, audiences are sure to be entertained this Black History Month. Accompanying Smiley on the 2013 speaker series and concert tour is a lineup of some of today's influential leaders and trendsetters who will provide their perspectives on how consumers can come together to shape their own future. Also new for 2013, the campaign will showcase musical performances from R&B sensation, Elle Varner.

"I feel honored to be involved with 28 Days because it gives me the opportunity to speak candidly about the importance of our history and share the stage with other individuals who are taking that forward look at making history," said Rickey Smiley.

AT&T 28 Days will kick off in Washington, D.C. at the Lincoln Theatre on Thursday, Feb. 7. The keynote speaker for the Washington, D.C. event is hip-hop commentator, activist and author Kevin Powell. Other stops on the AT&T 28 Days speaker series and concert tour includes: 

Corvida Raven, tech guru, blogger and entrepreneur; Carolina Theatre; Wednesday, Feb. 13 in Durham, N.C.
MC Lyte, hip-hop icon and pioneer female lyricist; Tabernacle Theater; Thursday, Feb. 21 in Atlanta, Ga.
Jeff Johnson, social activist and political commentator; Millennium Centre; Wednesday, Feb. 27 in Detroit, Mich.
The speaker series events are free and open to the general public and tickets are available at on a first come first serve basis.

As part of this year's campaign, AT&T has added a 28 Days to Inspire photo sharing contest at that allows consumers to submit and share photos of their inspirational moments for a chance to win a grand prize of $1,000 to purchase tickets to any Live Nation concert in the U.S. taking place in 2013, and $1,000 cash. On the website, consumers will be able to submit their photos through Facebook, Twitter and Instagram. The contest runs from January 21 and continues throughout the month of February. All submissions will be judged based on creativity, uniqueness and their relevance to Black History Month. Only one entry can be made per person.

A complete list of contest rules can be found at  Also on the site, consumers can check out the complete AT&T 28 Days speaker series tour schedule and register for the speaker series events.

The AT&T 28 Days campaign is just one of the ways AT&T supports the African American community. AT&T's continued sponsorship of programs such as the AT&T Nation's Football Classic™, the AT&T HBCU Tailgate Tour featuring Russ Parr and Rickey Smiley, 2013 Trumpet Awards and 2013 Stellar Awards showcase the company's longstanding commitment to investing in programs that educate and empower its diverse consumers. For more information about AT&T 28 Days and AT&T's Black History Month programs, visit

No purchase necessary to enter or win. Contest is open to legal residents of 50 United States and the District of Columbia who are at least 18 years of age (19 in Alabama and Nebraska, 21 in Mississippi). Contest commences at 12:00 AM ET on January 18, 2013 and ends at 11:59 PM ET on March 1, 2013. Subject to Official Rules at

For method of entry, judging criteria and prize descriptions see Official Rules. Sponsor: AT&T Mobility LLC, 1025 Lenox Park Blvd., NE, Atlanta, Georgia 30319. Void where prohibited by law.

Go to Target Market News homepage

Soul of the South Network to air Premiere Basketball League games

Radio One increases stake in Reach Media, makes plans to launch a new Urban network

Former NABOB President and Mississippi State Senator, Bennie Turner dies at 64

Black Cable TV Ratings for Week of November 12 - 18 Cable viewing in Black households takes a big hit before Thanksgiving holiday

Celebrity doctor launches, a video and social media website

Black TV Ratings for Week of November 12 - 18 Black viewers favored a 'normal' week of TV between the election and Thanksgiving

Len Burnett inks deal to leave Vibe Holdings LLC and re-purchase Uptown magazine

Former Essence editor-in-chief launches site for young women

ASPiRE cable channel to premiere original TV series, 'The ROOT 100' starting Dec. 5th

NABOB wins $1.2 million in advertising from mortgage companies for member stations

Polling of Black voters by NAACP reveal attitudes and trends unreported by media

New Ford multicultural ad campaign from UniWorld features Tupac Shakur poem

Black Cable TV Ratings for Week of November 5 - 11 Cable news networks try to hold on to Black voters gained during election coverage

Nielsen appoints Lamont Robinson Vice President of Supplier Diversity

Click here for more recent news stories and our news archive




228 S. Wabash Ave.
Chicago, Il 60604
Copyright (c) 2013 All rights reserved                                                                                                                                                                                                                          Supplier Services