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"A Must-Read
For Marketing
Professionals"

Introducing a new trade magazine for the new opportunities in African-American marketing and media.


The December 2007 issue of Target Market News magazine offers in-depth stories on:

- Inside P&G's "My Black is Beautiful" campaign
- The targeted ad strategy for the 2010 Census
- New advertising campaigns and assignments

Plus a special spotlight on the nation's top African-American ad agencies

Click here for advertising information

Click here to subscribe
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 Departments        
Advertising & PR News
Marketing News
TV & Cable News
Radio News
Magazine News
Newspaper News
Internet News

Retailing News
Consumer Research

Expenditure Data
People in the News
Industry News
Company Bios and
  Background


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You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media

 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $719 Billion (2005)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $110.2 bil.
 - Food $53.8 bil.
 - Cars/Trucks $28.7 bil.
 - Clothing $22.0 bil.
 - Health Care $17.9 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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Copyright
(c) 2007 by
Target Market News Inc.

All rights reserved
Business address:
228 S. Wabash Ave.
Suite 210
Chicago, IL 60604
t. 312-408-1881
f. 312-408-1867
info@targetmarketnews.com
 

 

XM launches nation's only satellite channel dedicated to African-American talk

(February 7, 2008) XM Radio, the nation's leading provider of satellite radio, today announced that beginning Monday, February 11th, the lineup for The Power (XM Channel 169), the only national 24-hour radio channel exclusively dedicated to African-American talk programming, will be expanded to include new shows featuring Tavis Smiley, Kojo Nnamdi, Blanche Williams, and the sports talk radio duo The 2 Live Stews. The Power already broadcasts top shows featuring renowned hosts Joe Madison, the Reverend Al Sharpton and Warren Ballantine.

"XM is proud to be the home of The Power, which is the only national radio platform devoted to African-American talk," said Kevin Straley, SVP of Talk Programming for XM. "These new shows underscore XM's commitment to providing a deep selection of diverse programming for listeners nationwide."

The Tavis Smiley Show, from Public Radio International and broadcast weekly on The Power on Saturday 11 am to 1 pm and 7 pm to 9 pm ET with an additional airing on Sunday from 1 pm to 3 pm ET, delivers a high-energy exchange of views, information, and insight hosted by Tavis Smiley, along with special reports and regular commentators Cornel West, Connie Rice, Eddie Glaude, Deroy Murdock, Dr. Rachael Ross, Omar Wasow, Kimberle Williams Crenshaw, Antonio Gonzalez and George Johnson. The show's hallmark is a substantive, provocative and insightful exploration of issues that matter from politics, health, finance, sports, technology and pop culture.

The Kojo Nnamdi Show will be broadcast weekdays on The Power from 7 pm to 8 pm and 11 pm to 12 midnight ET. His show, originating from WAMU 88.5 FM in Washington, DC, features news, political issues and social trends of the day. Nnamdi, a native of Guyana and a longtime Washington broadcast personality, lends a global perspective to front page headlines, explores emerging stories before they become mainstream news and provides guests a platform to discuss unique topics and new points of view.

Doug and Ryan Stewart, known nationwide as The 2 Live Stews, are revolutionizing the world of sports talk radio. Made available to XM by Sporting News Radio and heard each weekday on The Power from 4 pm to 7 pm, these two brothers and former athletes bring a fresh approach to sports radio with high-energy talk, exclusive interviews with athletes and celebrities, and hot topics that bring something new to the "old school" sports talk format.

Greatness By Design, hosted by Blanche Williams, airs each Saturday on The Power from 6 pm to 8 pm ET. Williams shines a spotlight on the extraordinary lives of African-American women and men whose stories challenge people to achieve their personal best. The author and empowerment facilitator seeks to inspire and energize her listeners with true stories about overcoming adversity and building a path toward success.

A complete programming schedule for The Power, including show descriptions and times, is available online at http://www.xmradio.com/onxm/channelpage.xmc?ch=169.

"The Power" is also featuring special shows throughout the month of February as part of XM's Black History Month programming, which features a variety of music, talk and entertainment content highlighting the lasting contributions of African-Americans. More information about Black History Month on XM is available online at http://www.xmradio.com/bhm.

The Tavis Smiley Show and The Kojo Nnamdi Show are made available to XM through American Public Radio, a partnership of Public Radio International, Chicago Public Radio(R), WGBH Radio Boston and WNYC, New York Public Radio(R). The Joe Madison Show, The Al Sharpton Show and The Warren Ballantine Show are made available to XM through Syndication One, a subsidiary of Radio One.

XM is America's number one satellite radio company with more than 8.5 million subscribers. Broadcasting live daily from studios in Washington, DC, New York City, Chicago, Nashville, Toronto and Montreal, XM's 2008 lineup includes more than 170 digital channels of choice from coast to coast: commercial-free music, premier sports, news, talk radio, comedy, children's and entertainment programming; and the most advanced traffic and weather information.


Go to Target Market News homepage

 

 14th Edition Now Available!
Latest Buying Power report shows spending up in major categories

The 2007 edition of "The Buying Power of Black America" has just been released by Target Market News. The one-of-a-kind report is the most quoted source of information on how African-American consumers spend their $744 billion in income.

According to the newest edition of "The Buying Power of Black America," there is growth in a number of major product categories despite that slowdown in overall consumer purchases. Get the details by ordering your copy now.

Click here to order The Buying Power of Black
America report


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The African-American
Book Publishing Authority


Now in its ninth year of publication, Black Issues Book Review is the only nationally distributed magazine devoted exclusively to covering the latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author signings, book fairs and book clubs.
Want this issue? Get it with your new subscription.
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