Radio One and REACH Media launch syndicated black news/talk network

(January 30, 2006) Syndication One, a new joint venture of Radio One and REACH Media, announced today that it has launched nationally syndicated news/talk shows which include Rev. Al Sharpton, Author Michael Eric Dyson and Atlanta's Doug & Ryan Stewart -- the '2 Live Stews.'

While there are more than 1,200 talk shows currently available to radio audiences nationwide, Syndication One is designed to offer listeners a daily dose of ideas, issues, analysis and information targeted to the African- American audience. Each show will offer listeners timely, relevant, probing and entertaining programming, addressing a wide range of issues from a broad spectrum of viewpoints.

Starting today, the programs will be heard in the following cities where Radio One currently owns stations, including WILD-AM 1090 in Boston, WOL-AM 1450 in Washington, DC., WVCG-AM 1080 in Miami, WERE-AM 1300 in Cleveland, WCHB-AM 1200 in Detroit and WROU-AM 1240 in Richmond, Va. Cox Radio's Birmingham station, WPSB-AM 1320, is also picking up each of the shows.

Premiere Radio Networks is the authorized sales representative firm for each of the radio shows.

Alfred C. Liggins, III, Radio One's CEO and President stated, "This type of programming is long overdue. We are filling a huge gap and are offering radio affiliates an opportunity to broaden their audience appeal and providing advertisers another way to reach the African-American consumer. This new slate of programs exemplifies our continued effort to expand our content and product offerings."

The new line-up of weekday news/talk shows includes Michael Eric Dyson, the Detroit native who is a professor, an accomplished author and an ordained Baptist minister. His three-hour radio show will examine all sides of the issues in the hope of building bridges among race, gender, faith and politics.

The Rev. Al Sharpton, a long time community leader and former US presidential candidate, is hosting a three-hour radio show to debate the issues that are being discussed at the office, in the barbershop and across dining room tables throughout America.

Named one of the top sports talk shows in America by Sports Illustrated magazine, the '2 Live Stews,' hosted by brothers Doug and Ryan, offers a refreshing approach to sports talk radio. These brothers not only hit the hottest sports stories and talk to star athletes, but they've got celebrity news and callers with opinions and attitude.


Go to Target Market News homepage

 

 NEW!  Search the entire contents of the Target Market News Web site!

Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free.
Click here to try it now!


_____________________________________________________________________________________


 12th Annual Edition Available 
Latest 'Buying Power' report shows black consumers spending more on home life

As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products.

According to the newest edition of “The Buying Power of Black America” report, African-American households are tightening their belts when it comes to dining out, expanding their wardrobes, and leisure activities out of the home. At the same time, they are increasing their spending on home repairs and remodeling, audio and...
Story and statistics continued
_________________________

  SUBSCRIBE TODAY! 


The trade publication for
in-depth coverage of Black
Consumer Marketing
and Media news


 ORDER THE WORKBOOK NOW!

The sixth annual event examining the latest trends, findings and practices in marketing to African-American consumers

Presentations from:

America Online
Arbitron Inc.
Burrell
Carol H. Williams Advertising
E. Morris Communications
Ethnic Print Media Group
GlobalHue
Hunter-Miller Group
Images USA
Nia Online
NSights Worldwide LLC
On Wheels Inc.
R.J. Dale Advertising & P.R.
Target Market News
U.S. Census Bureau
...and more!