ORDER YOURS TODAY! "A Must-Read
For Marketing
Professionals" Introducing a new
trade magazine for the new opportunities in African-American marketing and
media.
The December 2007 issue of Target Market News magazine offers
in-depth stories on:
- Inside P&G's "My Black is Beautiful" campaign
- The targeted ad strategy for the 2010 Census
- New advertising campaigns and assignments
Plus a special spotlight on the nation's top African-American ad agencies
African-American book sites join forces to promote black authors' works
(January 11, 2008) AALBC.com, Cushcity.com and MosaicBooks.com, the three
largest and most established web sites focusing on African-American
literature, announced today that they have joined forces to offer
comprehensive online book promotion options to self-published authors and
small publishing firms.
Together, the three web sites have over 30 years of combined online
presence and over 4 million page views per month. Each site brings
different strengths to the venture.
AALBC.com, founded by Troy Johnson of Harlem, N.Y. in 1998, is now the
largest website dedicated to promoting books by and about African
Americans.
Cushcity.com, co-founded by Willie and Gwen Richardson of Houston, Tex. in
1998, is the world's largest African-American Internet retailer with over
20,000 products online, including books, DVDs, Greek products, calendars
and art.
MosaicBooks.com, founded by Ron Kavanaugh of the Bronx, NY, in 1996, was
the first site created to showcase African-American literature. It
recently celebrated its 10th anniversary online.
"This effort brings unprecedented exposure to millions of African-American
book readers worldwide," says Johnson. "I am pleased to work with Cushcity
and MosaicBooks to bring African-American authors and consumers together."
The three sites will initially offer self-published authors and small
presses simultaneous, prominent placement on each of the three sites' home
pages. There are also plans to expand these coordinated services in the
future to include e-blasts and other marketing opportunities for authors.
For more information regarding the joint online marketing effort, contact
Ron Kavanaugh, ron@mosaicbooks.com, (718) 530-9132.
14th Edition Now
Available!
Latest Buying Power report shows spending up in major categories The
2007 edition of "The Buying Power of Black America" has just been released
by Target Market News. The one-of-a-kind report is the most quoted source
of information on how African-American consumers spend their $744 billion
in income.
According to the newest edition of "The Buying Power
of Black America," there is growth in a number of major product categories
despite that slowdown in overall consumer purchases. Get the details by
ordering your copy now.
The
African-American
Book Publishing Authority Now
in its ninth year of publication, Black Issues Book Review is
the only nationally distributed magazine devoted exclusively to covering the
latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author
signings, book fairs and book clubs.
Want this issue? Get it with your new subscription.
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A TARGET MARKET NEWS
PUBLICATION
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