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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $679 Billion (2004)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing 110.2 bil.
 - Food 53.8 bil.
 - Cars/Trucks 28.7 bil.
 - Clothing 22.0 bil.
 - Health Care 17.9 bil.

Click here for more stats from "The Buying Power of Black America."
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Bureau Data

Click here to go to African-American Census Bureau data

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AOL Black Voices launches books feature with Star Jones Reynolds

Star Jones Reynolds(January 10, 2006) AOL Black Voices has announced the launch of a new books area with Star Jones Reynolds' new book “Shine: a Physical, Emotional and Spiritual Journey to Finding Love.” As part of the new area, users will be able to experience Reynold's new work through exclusive reviews, featured excerpts, tutorials, fun quizzes and self-assessment exercises.

Additionally, Reynolds, a co-host of ABC-TV's "The View," has signed on to be the new Love Coach on AOL.com. The AOL Coaches program is an all-encompassing self-improvement website providing solutions and answers to people's most pressing questions. As part of the program, Reynolds will provide exclusive video tips and commentary to millions of book enthusiasts.

"We are thrilled to launch this new forum to provide audiences with a destination to learn more about and engage black authors and topics that matter to our community," said Nick Charles, Editor in Chief, AOL Black Voices. "We are sure that through this area, members of the black community and the wider community will be able to express their opinions and explore all types of literature including fiction, non-fiction and poetry."

Other books to be featured on AOL Black Voices this month include Dr. Michael Eric Dyson's Come Hell or High Water: Hurricane Katrina and the Color of Disaster and Paul Beatty's upcoming release Hokum: an Anthology of African-American Humor. 

With more than 2.2 million unique visitors according to the November 2005 comScore Media Metrix report, AOL Black Voices is the leading online destinations for those interested in black culture. Available on the Web (www.blackvoices.com) and through AOL Keyword: Black Voices, this service features original stories and features in key programming areas including News, Sports, Work & Money, Lifestyle, Entertainment and Community.


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 12th Annual Edition Available 

Latest 'Buying Power' report shows black consumers spending more on home life

As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products.

According to the newest edition of “The Buying Power of Black America” report, African-American households are tightening their belts when it comes to dining out, expanding their wardrobes, and leisure activities out of the home. At the same time, they are increasing their spending on home repairs and remodeling, audio and...
Story and statistics continued

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