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Black Stats
Frequently requested
data on African American consumers
Black Buying Power:
$656 Billion (2003)
Black U.S. Population:
38.3 million
Top Five Black Cities
- New York
- Chicago
- Detroit
- Philadelphia
- Houston
Top Five Black Metros:
- New York-New Jersey
- Washington-Baltimore
- Chicago-Gary
- Los Angeles
- Philadelphia
Top Five Expenditures:
- Housing 145.2 bil.
- Food 56.5 bil.
- Cars/Trucks 32.6 bil.
- Clothing 23.0 bil.
- Health Care 18.0 bil.
Click here for more stats from "The Buying Power of
Black America."
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Get quick access to key
U.S.
Census
Bureau Data
Click here to go to African-American Census Bureau
data
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STORY ARCHIVE
October 2006
The
Essence Music Festival ‘Coming Home To New Orleans’ in 2007
10-31-06
Boston Globe
collaborates with Bay State Banner, El Mundo on diversity section
10-31-06
African-American Magazine Summit to bring
together publishing industry’s best
10-16-06
MTV appoints Marva
Smalls Executive VP, restructures diversity leadership 10-30-06
Chevy Silverado ads go for reaction: Some offended,
others feel patriotic 10-30-06
Johnson Publishing Co.
partners with American Greetings on Ebony card line 10-27-06
Former Source magazine
editor awarded $15.5 million in suit over her termination
10-27-06
Nick Howse, veteran ad executive and
supporter of black media, dies at 58 10-26-06
'Monday
Night Football' finishes first, but Disney dominates Top 25
10-26-06
CBS hangs on to No.1 with CSI: Miami; CW’s
five black shows all make Top 25 10-25-06
BET announces departure of Nina Henderson
Moore and Michael Lewellen 10-25-06
Black magazines' ad pages declined in
September; apparel, cosmetics increased 10-24-06
Amber Communications, Black Family Channel launch
‘Literary Living’ series
10-24-06
'Flavor of Love' sacks 'Monday Night
Football' out of first place with triple play
10-20-06
Songwriter and radio
broadcaster Joe Shamwell dies at the age of 62 10-20-06
CBS hits trifecta with NFL, 'CSI' and '60
Minutes;' CW scores with Monday move
10-19-06
Nominations still
being accepted for Eleventh Annual Urban Wheel Awards 10-19-06
Essence hires
interactive marketing firm to rev up volume for its Web site
10-17-06
The best hires the ad
industry never discovered: A visit to Bklyn's City Tech
10-17-06
African-American
Magazine Summit to bring together publishing industry’s best
10-16-06
New study looks at the
motivations behind politically involved black youths 10-16-06
Media Man on a
Mission: The Whirl of Tavis Smiley 10-13-06
Tom Joyner Morning Show launches
$1 million giveaway promotion 10-12-06
Procter & Gamble
returns its commercials to ‘Survivor’ citing change in format
10-12-06
It’s five in-a-row for 'Monday Night
Football' and 'Flavor of Love' 10-12-06
Eagles vs. Cowboys rivalry puts NFL on FOX
at top of the week and the records 10-11-06
NABOB
calls for its members to oppose further deregulation of broadcast industry
10-11-06
NAACP
considers lifting its economic boycott of South Carolina
10-10-06
AFRO to be the first black newspaper with
reporter embedded with troops in Iraq 10-10-06
Apparel, accessories led growth in ad spending in
black magazines in August
10-9-06
TRUE agency launches next phase of
'Infiniti in Black' ad campaign 10-6-04
PepsiCo tries marketing 'healthier' snacks
to African-Americans and Latinos 10-6-06
For
the third consecutive week it’s football and ‘The Flavor’ on top
10-4-06
Nielsen names
Karen Watson Senior VP of Communications
10-5-06
ABC’s 'Grey’s Anatomy' rises a notch to
take No. 1, CBS is week’s network winner 10-4-06
Radio One names Bruce Demps regional
manager for Atlanta market 10-3-06
BET to premiere new docu-drama series on
life of NFL quarterback Vince Young10-2-06
Verizon wins two AAF Mosaic Awards for
multicultural ad campaigns 10-2-06
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12th
Annual Edition Available
Latest 'Buying Power' report shows black consumers spending more on home
life
As
the American economy continues to move sluggishly, African-American
households are curtailing their spending in many categories, including
food, clothing and basic household items, while investing more in home
repair, home entertainment and consumer electronics. Although they are
trimming back, black consumers are still spending more than their white
counterparts on most of these products.
According to the newest edition of “The Buying Power of Black America”
report, African-American households are tightening their belts when it
comes to dining out, expanding their wardrobes, and leisure activities out
of the home. At the same time, they are increasing their spending on home
repairs and remodeling, audio and...
Story and statistics continued
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