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 Black Stats         
Frequently requested data on African American consumers

Black Buying Power:
  $656 Billion (2003)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing 145.2 bil.
 - Food 56.5 bil.
 - Cars/Trucks 32.6 bil.
 - Clothing 23.0 bil.
 - Health Care 18.0 bil.

Click here for more stats from "The Buying Power of Black America."
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U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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October 2005
Radio One, Reach Media launching urban talk-radio network 10-31-05

MTV Networks names Billy Dexter as chief diversity officer 10-31-05

URBT in discussions with Nielsen for national audience measurement 10-28-05

Lifetime channels to air programming in tribute to Rosa Parks 10-28-05

Jack Klues named Publicis Media chair, Renetta McCann to Starcom global CEO 10-27-05

Premiere Radio names Dennis Brownlee vice president/managing director 10-27-05

'Girlfriends' makes its four weeks in a row as the No. 1 show 10-26-05

Essence looks to festival attendees as source for more subscribers 10-26-05

Rosa Parks, a civil right legend, dies at the age of 92 in Detroit 10-25-05

BET marks 25th anniversary with star-studded extravaganza 10-25-05

Campbell-Ewald re-enlists GlobalHue for work on Navy account 10-25-05

NAMIC announces new officers for 2006 board of directors 10-25-05

Florida county launches pilot project to win back black tourists 10-24-05

Earl Graves, Jr. is named to the board of Magazine Publishers of America 10-21-05

Wal-Mart created $25 mil equity fund for minority, women-owned businesses 10-19-05

Matlock Advertising relocates to historic downtown Atlanta office building 10-21-05

'Vibe' and 'Ebony' push black magazines well ahead of industry's Sept. averages 10-19-06

Veteran PD Kathy Brown promoted to FM Manager for Radio One, DC 10-18-05

Reebok signs rising tennis star Scoville Jenkins to multiyear deal 10-18-05

Access.1 to buy seven radio stations in Pennsylvania, bringing total to 29 10-18-05

Camillia Ware named Director of Media Services for UniWorld Group 10-17-05

MPA to award grants, fellowships to boost diversity among magazines 10-17-05

New TV One series 'Sharp Talk with Al Sharpton' premieres Oct. 28 10-14-05

ABSOLUT selects Axis Agency, LAGRANT Communications as AOR 10-14-05

'Girlfriends' top UPN's three-way tie with itself for top show of the week 10-13-05

Clear Channel fires two following internal review

African American Medical Network to market info with church health fairs  10-12-05

BlackAmericaWeb backs Black Wealth Network's tuition savings plan 10-12-05

Study reveals that African-Americans do more media multi-tasking than general market 10-11-05

AOL study shows blacks outpace general market in Internet use 10-10-05

Burrell teams Cee-Lo with Toyota for Corolla spots 10-10-05

Sony's 'The Gospel' earns $8 million at opening weekend box office 10-10-05

BET Books being sold to leading romance novel publisher Harlequin 10-7-05

Singer, producer Wyclef Jean signs with HBO for comedy series 10-6-05

"Girlfriends" beats up on "Chris" to reclaim the No. 1 spot on the top ten 10-5-05

UPN orders a full season of episodes for "Everybody Hates Chris" 10-6-05

TV One's total audience approaching 23 million households 10-5-05

"Heart & Soul" magazine returns with Yanick Rice-Lamb at editorial helm 10-5-05

Safeway chain appoints James D. White SVP of corporate brands 10-4-05

Armstrong Williams case may factor into hearings on Supreme Court 10-4-05

Report shows how TV, Internet play different roles with black consumers 10-4-09

BET launches new season with first ever TV series from Damon Dash 10-3-05

Radio One kicks off year-long celebration of its 25th anniversary 10-3-05

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 12th Annual Edition Available 

Latest 'Buying Power' report shows black consumers spending more on home life

As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products.

According to the newest edition of “The Buying Power of Black America” report, African-American households are tightening their belts when it comes to dining out, expanding their wardrobes, and leisure activities out of the home. At the same time, they are increasing their spending on home repairs and remodeling, audio and...
Story and statistics continued



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