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 Black Stats         
Frequently requested data on African American consumers

Black Buying Power:
  $656 Billion (2003)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing 145.2 bil.
 - Food 56.5 bil.
 - Cars/Trucks 32.6 bil.
 - Clothing 23.0 bil.
 - Health Care 18.0 bil.

Click here for more stats from "The Buying Power of Black America."
Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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October 2007

Cable TV Ratings for Week of Oct. 22 - 28
‘Monday Night Football’ scores; BET, USA tie for week’s top cable network

TV Ratings for Week of Oct. 22 - 28
‘CSI: Miami’ week’s most popular show with black viewers; CBS is network winner

Tracy McGraw named vice president of communications for BET Networks 10-31-07

Kraft Foods appoints Mary Beth West as Chief Marketing Officer 10-30-07

Radio One sets conference call to announce preliminary third quarter results 10-30-07

WWRL New York launches new morning show today featuring Riley and Bey 10-29-07

Clear Channel returns WPHH/Hartford from Urban format back to Alternative 10-29-07

Sean 'Diddy' Combs forms strategic alliance with Ciroc Vodka 10-26-07

Jesse Jackson Jr. cuts radio ad for Barack Obama in South Carolina market 10-26-07

Cable TV Ratings for Week of Oct. 15 - 21
BET knocks out the usual suspects to take No.1; USA is week’s top network

Gary Bernstein is named president of programming for Syndication One 10-25-07

TV Ratings for Week of Oct. 15 - 21
Black viewers pick football over baseball; CBS wins week’s network race

BET teams up with Toyota, McDonald’s for “College Hill” partnership 10-24-07

Len Burnett resigns position at Vibe to return to Uptown as co-CEO 10-23-07

Obama to FCC’s Martin: Address minority ownership before rule changes 10-23-07

Deadline near for 12th Annual Urban Wheel Awards nominations 10-23-07

Blair Television signs rep agreement with Detroit’s WADL-TV Channel 38 10-22-07

Radio One sells its Miami station to Salem Broadcasting for $12.2 million 10-22-07

Alexis Herman, former court-appointed monitor of Coca-Cola, joins its board 10-19-07

Mobisodes of Tyler Perry's “House of Payne” now on Verizon V CAST 10-19-07

Cable Ratings for Week of Oct. 8 - 14
ESPN wins three-way battle for Monday night; Disney is week’s top cable net

Will politics be a hurdle for R.J. Dale agency and Illinois lottery account? 10-18-07

TV Ratings for Week of Oct. 8 - 14
CBS’s ‘60 Minutes’ goes to No.1 spot thanks to Clarence Thomas interview

With $22 mil opening weekend, will Tyler Perry now get Hollywood’s attention? 10-17-07

Memorial for pioneering broadcasting exec, Gene A. Davis set for Oct. 27 10-16-07

Online panel to provide marketers with insight into 100,000 black consumers 10-16-07

Ariel-Schwab Black Investor Survey unveiled at summit shows lack of progress 10-15-07

Arbitron, Radio One reach five-year agreement on PPM radio rating service 10-15-07

Radio One’s syndication network adds Rickey Smiley and Yolanda Adams 10-012-07
BET signs Toyota as series sponsor for reality talent show 'Sunday Best' 10-12-07

Tariq Muhammad is named new director of AOL Black Voices 10-11-07

Cable Ratings for Week of Oct. 1 - 7
‘Monday Night Football’ returns to No.1; BET is week’s top cable network

TV Ratings for Week of Oct. 1- 7
NBC’s ‘Sunday Night Football’ returns to No.1; CBS remains week’s network winner

Minority-run stations, NY City Council fear new Arbitron ratings plan 10-10-07

Debra Lee tries to shake off BET’s bad rap with revival mission 10-9-07

ADCOLOR 2007 Awards to be presented at ANA Multicultural Conference 10-9-07

Cable Ratings for Week of Sept. 24 - 30
Cable’s top 25 shows a virtual repeat of last week with ‘Payne’ at No.1

TV Ratings for Week of Sept. 24 - 30
CBS’s ‘Without A Trace’ takes the No.1 spot, wins the battle for Thursday night

NBPRS conference focuses attention on
re-dedication to community service

New York City council members express alarm over Arbitron’s PPM plans 10-3-07

BET J airs a behind-the-scenes look at the Bronner Brothers Hair Show 10-3-07

Black Enterprise fund said to be selling interest in Florida radio stations 10-1-07

TV One signs “The 2 Live Stews” and George Willborn to host new shows 10-1-07
Dr. Wendell Cox, co-owner of first black-owned radio station, dies at 92 10-1-07

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 13th Annual Edition Available 

Report: Black consumers increase spending on lifestyle “necessities”

(March 3, 2007) Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items. Products such as cell phone service, travel, restaurant meals and entertainment and leisure increased significantly in 2005.

With home ownership growing and unemployment down, African-American consumers are increasing expenditures on goods and services that are lifestyle-oriented. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...

Story continued...

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