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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!

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12th Annual Edition Available
Latest 'Buying Power' report shows black consumers spending more on home life

As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products.

According to the newest edition of “The Buying Power of Black America” report, African-American households are tightening their belts when it comes to dining out, expanding their wardrobes, and leisure activities out of the home. At the same time, they are increasing their spending on home repairs and remodeling, audio and...
Story and statistics continued

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Departments Advertising & PR News Marketing News TV & Cable News Radio News Magazine News Newspaper News Internet News Retailing News Consumer Research Expenditure Data People in the News Industry News Company Bios and Background Register Here STAY IN-THE-KNOW! Are you getting the latest industry news when it happens via e-mail? Click here for free delivery of the Target Market News Bulletin You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media Black Stats Frequently requested data on African American consumers Black Buying Power: $656 Billion (2003) Black U.S. Population: 38.3 million Top Five Black Cities - New York - Chicago - Detroit - Philadelphia - Houston Top Five Black Metros: - New York-New Jersey - Washington-Baltimore - Chicago-Gary - Los Angeles - Philadelphia Top Five Expenditures: - Housing 145.2 bil. - Food 56.5 bil. - Cars/Trucks 32.6 bil. - Clothing 23.0 bil. - Health Care 18.0 bil. Click here for more stats from "The Buying Power of Black America." ______________________ Get quick access to key U.S. Census Bureau Data Click here to go to African-American Census Bureau data _____________________ Copyright `© 2005 by Target Market News Inc.` All rights reserved Business address: 228 S. Wabash Ave. Suite 210 Chicago, IL 60604 t. 312-408-1881 f. 312-408-1867 info@targetmarketnews.com	STORY ARCHIVE November 2005 Remembering Montgomery, wielding black economic power 11-28-05 Black press, Jamaican government seek mutual business opportunities 11-29-05 Report: Black hair care products positioned to enjoy good growth 11-26-05 Black-owned gas distribution firm alleges race discrimination by BP 11-28-05 Karen Weddington joins Chicago Defender as head of advertising sales 11-29-05 Radio One's Liggins sees opportunity in black talk programming 11-25-05 Blacks more likely than whites to make major purchases this holiday season 11-28-05 Burrell named agency of record for NitroMed, maker of BiDil heart drug 11-25-05 Advertisers embrace gospel music’s affluent black Christian market 11-27-05 Novartis names Michelle Gadsden-Williams to diversity post 11-21-05 Essence forms partnership with Alvin Ailey Dance Theater 11-21-05 TV One launches on Time Warner Cable of New York and New Jersey 11-17-05 BlackDoctor.org is launched as an ad-supported health portal 11-18-05 African-American Magazine Summit draws more than 100 publishers, ad execs 11-16-05 UPN salute to Patti Labelle makes top ten, ‘Girlfriends’ returns to No.1 11-17-05 Simon & Schuster to co-publish hip-hop-themed novels with 50 Cent's G-Unit 11-16-05 John Wiley & Sons, Amber Books to co-publish black children's hair care title 11-16-05 Burrell is top award winner at ANA's Multicultural Marketing competition 11-14-05 Essence announces a temporary move for music festival to Houston 11-15-05 Toyota launches Web-based effort for Corolla from Image That and Burrell 11-11-05 TV One to premiere new special on 'The John H. Johnson story' 11-11-05 Uptown magazine expands distribution to Washington, Atlanta and Chicago 11-10-05 UPN gets spooked on Halloween with loss of Monday night dominance 11-10-05... Black publishers angered by lack of ad dollars in Calif. special election 11-8-05 Simmons Lathan Media launching urban chennel on Comcast VOD 11-9-05 Boost Mobile and Motorola create career forum for VIBE Game Club Verizon campaign borrows from reality genre to target African-Americans Arbitron announces promotion of Julian Davis to director, Urban Media Services Clear Channel Radio promotes Earl Jones to regional VP in Chicago 11-7-05 TV One builds up its advertising sales team with promotions, new hires 11-9-05 BET hires a trio of Brooklyn-affiliated talent to revamp news division 11-8-05 Amid protests, McGruder defends use of N-word in 'Boondocks' TV debut 11-08-05 Procter & Gamble assigns Olay to Burrell Angela Bassett does narration 11-4-05 Report: Nearly as many blacks online as there are teens in U.S. 11-4-05 Reach Media buys syndication rights to weekend's 'On the Air with Russ Parr' 11-4-05 Ford, UniWorld and FuseMaster Flex join forces on '06 Fusion campaign 11-3-05 HUD names GA1 agency for home ownership ad campaign 11-3-05 'Monday Night Football' returns to No. 1, sacking 'Girlfriends' dominance 11-3-05 Despite post-hurricane economic woes, blacks remain optimistic on jobs 11-2-05 BET's retiring founder and chairman hopes for 'second act' in media arena11-2-05 Paramount removes billboards for film starring rapper 50 Cent after protests 11-2-05 BET unveils new corporate image campaign timed with 25th anniversary 11-1-05 ___________________________ Access our news archives by month: May 2006 April 2006 March 2006 February 2006 January 2006 December 2005 November 2005 October 2005 September 2005 ___________________________ Access our news archives by subject: Advertising & PR News Marketing News TV & Cable News Radio News Magazine News Newspaper News Internet News Retailing News Consumer Research News People in the News Industry News Go to Target Market News homepage	NEW! Search the entire contents of the Target Market News Web site! Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now! ___________________________________________________________________________________________ 12th Annual Edition Available Latest 'Buying Power' report shows black consumers spending more on home life As the American economy continues to move sluggishly, African-American households are curtailing their spending in many categories, including food, clothing and basic household items, while investing more in home repair, home entertainment and consumer electronics. Although they are trimming back, black consumers are still spending more than their white counterparts on most of these products. According to the newest edition of “The Buying Power of Black America” report, African-American households are tightening their belts when it comes to dining out, expanding their wardrobes, and leisure activities out of the home. At the same time, they are increasing their spending on home repairs and remodeling, audio and... Story and statistics continued _________________________ SUBSCRIBE TODAY! The trade publication for in-depth coverage of Black Consumer Marketing and Media news ORDER THE WORKBOOK NOW! The sixth annual event examining the latest trends, findings and practices in marketing to African-American consumers Presentations from: America Online Arbitron Inc. Burrell Carol H. Williams Advertising E. Morris Communications Ethnic Print Media Group GlobalHue Hunter-Miller Group Images USA Nia Online NSights Worldwide LLC On Wheels Inc. R.J. Dale Advertising & P.R. Target Market News U.S. Census Bureau ...and more!