Target Market News - Story Archive Dec. 2007

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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!

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13th Annual Edition Available
Report: Black consumers increase spending on lifestyle “necessities”

(March 3, 2007) Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items. Products such as cell phone service, travel, restaurant meals and entertainment and leisure increased significantly in 2005.

With home ownership growing and unemployment down, African-American consumers are increasing expenditures on goods and services that are lifestyle-oriented. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...
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Click here for free delivery of the Target Market News Bulletin You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media Black Stats Frequently requested data on African American consumers Black Buying Power: $656 Billion (2003) Black U.S. Population: 38.3 million Top Five Black Cities - New York - Chicago - Detroit - Philadelphia - Houston Top Five Black Metros: - New York-New Jersey - Washington-Baltimore - Chicago-Gary - Los Angeles - Philadelphia Top Five Expenditures: - Housing 145.2 bil. - Food 56.5 bil. - Cars/Trucks 32.6 bil. - Clothing 23.0 bil. - Health Care 18.0 bil. Click here for more stats from "The Buying Power of Black America." ______________________ Get quick access to key U.S. Census Bureau Data Click here to go to African-American Census Bureau data _____________________ Copyright `© 2005 by Target Market News Inc.` All rights reserved Business address: 228 S. Wabash Ave. Suite 210 Chicago, IL 60604 t. 312-408-1881 f. 312-408-1867 info@targetmarketnews.com	STORY ARCHIVE December 2007 Susan Taylor, longtime guiding force of Essence magazine, is leaving 12-28-07 Finalists announced for 12th Annual Urban Wheels Awards 12-20-08 FCC adopts proposal to eliminate 'No Urban Dictates' advertising practices 12-19-07 Valencia Gayles named CEO of the True advertising agency 12-19-07 Omnicom pledges $1.25 million to newly created diversity hiring initiative 12-18-07 Senators threaten to nullify FCC cross-ownership vote 12-18-07 GAO report: FCC lacks comprehensive data on minority-ownership of media 12-18-07.. Senators Obama, Kerry threaten FCC funding over rushed ownership vote 12-17-07 St. Clair Bourne, pioneering filmmaker and television producer, dies at 64 12-17-07 TV One: A network for blacks with a sense of mission 12-13-07 Maybelline signs supermodel Jessica White as latest spokesperson 12-13-07 Macy's names Aubyn Elaine Thomas Senior VP of Marketing Services 12-12-07 NBC says series drew an additional 74,000 black women viewers to newscast 12-12-07 Ford kicks off partnership with artist Chris Brown to debut SYNC technology 12-11-07 American Greetings signs agreement with Muhammad Ali for card line 12-11-07 Jesse Jackson airs concern to GM's Wagoner about plans for ad agencies 12-10-07 Gospel Music Channel hits 22 million subscribers with new carrier deals 12-10-07 Study: Black consumers more likely to network professionally online 12-7-07 Cable TV Ratings for Week of Nov. 26 - Dec. 2 'Monday Night Football' takes back No.1 spot; BET, USA week's top nets 12-7-07 NAMD calls on GM to reconsider its restructuring plans for black ad agencies 12-6-07 TV Ratings for Week of Nov. 26 - Dec 2 ABC's 'Dancing' finale takes the week's top spots; CBS holds on as top network 12-6-07 Our Stories Films signs marketing alliance with Cricket Communications 12-5-07 Leslie Wingo, VP of Sanders/Wingo agency, named to Austin Ad Fed board 12-5-07 AOL's Black Voices gets an upgrade with users, advertisers in mind 12-4-07 GlobalHue to add 100 to its staff in New York and Detroit area offices 12-4-07 GM's LeNeve weighs talent against ownership in black ad agency review 12-3-07 Cable TV Ratings or Week of Nov. 19 - 25 'I Love NY' is No.1 for third consecutive week; BET, TBS tie for top network 12-3-07 ___________________________ Access our news archives by month Go to Target Market News homepage	Search the entire contents of the Target Market News Web site! Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now! ___________________________________________________________________________________________ 13th Annual Edition Available Report: Black consumers increase spending on lifestyle “necessities” (March 3, 2007) Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items. Products such as cell phone service, travel, restaurant meals and entertainment and leisure increased significantly in 2005. With home ownership growing and unemployment down, African-American consumers are increasing expenditures on goods and services that are lifestyle-oriented. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that... Story continued... Click here to order The Buying Power of Black America report _________________________ SUBSCRIBE TODAY! The trade publication for in-depth coverage of Black Consumer Marketing and Media news