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STORY ARCHIVE
December 2006 Entertainment industry veterans hail James Brown for his business acumen 12-29-06 Draft Obama movement boasts first TV spot of the 2008 presidential campaign 12-20-06 Polk study finds auto industry lagging in building loyalty with minority customers 12-20-06 Federal judge encourages Coca-Cola to live up to its commitment to diversity 12-22-06 Chrysler increasingly courts African Americans at their places of worship 12-19-06 NBC wins with NFL, but CBS's Sunday afternoon game lifts primetime 12-14-06 Nielsen names TV One the cable network with fastest growth in subscribers 12-12-06 Twenty-one finalists announced for upcoming 2007 Urban Wheel Awards 12-12-06 Study finds African-American women not equally represented in bridal magazines 12-11-06 Boston steps up campaigns to become a destination for black tourists 12-11-06 The weather gets colder, and football gets hotter with black TV audiences 12-7-06 Shell Oil selects Automotive Rhythms' Kimatni Rawlins as spokesperson 12-6-06 Julie Roehm, Wal-Mart’s senior vice president of marketing, leaves retailer 12-6-06 Harley-Davidson names two African-American execs to marketing, HR posts 12-5-06 Magic Johnson, Abbott launch initiative to reduce black HIV/AIDS infections 12-5-06 Carol Watson, Tangerine form multicultural recruitment firm for ad industry 12-4-06 ___________________________ Access our news archives by month: November 2006 October 2006 September 2006 August 2006 July 2006 June 2006 May 2006 April 2006 March 2006 February 2006 January 2006 December 2005 November 2005 October 2005 September 2005 ___________________________ Access our news archives by subject: Advertising & PR News Marketing News TV & Cable News Radio News Magazine News Newspaper News Internet News Retailing News Consumer Research News People in the News Industry News Go to Target Market News homepage |
Search the entire contents of the Target Market News Web site! Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now! ___________________________________________________________________________________________ 12th Annual Edition Available Latest 'Buying Power' report shows black consumers spending more on home life As
the American economy continues to move sluggishly, African-American
households are curtailing their spending in many categories, including
food, clothing and basic household items, while investing more in home
repair, home entertainment and consumer electronics. Although they are
trimming back, black consumers are still spending more than their white
counterparts on most of these products. According to the newest edition of “The Buying Power of Black America” report, African-American households are tightening their belts when it comes to dining out, expanding their wardrobes, and leisure activities out of the home. At the same time, they are increasing their spending on home repairs and remodeling, audio and... Story and statistics continued _________________________ SUBSCRIBE TODAY! ![]() The trade publication for in-depth coverage of Black Consumer Marketing and Media news |