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 Black Stats         
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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STORY ARCHIVE

May 2008

Cable TV Ratings for Week of May 19 - 25, 2008
Viewers can't get enough NBA playoffs, and TNT again dominates top 25
5-30-08


Union Bank names Tisa Jackson vice president for diversity and inclusion 5-30-08

TV Ratings for Week of May 19 - 25, 2008
Final 'American Idol' pulls season's biggest audience; CBS again top network
5-29-08


Eleven new African-American research studies to be unveiled at MAAX Summit 5-21-08

FraserNet to launch search engine that promotes black-owned businesses 5-29-08

Sears, LL Cool J  join forces with fall launch of apparel line 5-28-08

Def Jam artist Chrisette Michele partners with TBS in 'House of Payne' promo 5-28-08

Arnold names Reginald Osborne SVP, Director of Multicultural Marketing 5-28-08

Radio's Michael Baisden returns to TV One with a new summer series 5-27-08

Black Leadership Forum critical of plans for Google, Yahoo ad partnership 5-23-08

Howard University, 4A's join forces to increase diversity in ad industry 5-23-08

Cable TV Ratings for Week of May 12 - 18 Basketball rules as NBA playoffs slam dunk week's top 25 cable shows 5-22-08

BET signs three-year partnership with Urbanworld Film Festival 5-22-08

TV Ratings for Week of May 12 - 18 CSI's ratings gains push out "Dancing;" CBS claims most watched network 5-21-08

WPP names Torrence Boone to lead new global agency, Project Da Vinci 5-21-08

TV One announces launch of HD simulcast channel in fourth quarter 2008 5-20-08

MMTC says FCC proposed localism rule would harm minority broadcasters 5-20-08

Ben Jealous, activist with journalism credentials, named NAACP president 5-19-08

TV One names Michelle Rice Executive VP of affiliate sales and marketing 5-19-08

Cable TV Ratings for Week of May 5 - 11 NBA Playoffs still dominate cable viewing; TNT remains top network 5-16-08

Radio One has scheduled shareholders meeting for May 28th 5-16-08

Boost Mobile names Matt Carter Senior Vice President and General Manager 5-15-08

The Bahamas signs on as destination sponsor of Real Men Cook 5-15-08

Essence founder Ed Lewis named chairman of Latina Media Ventures 5-14-08

TV Ratings for Week of May 5 - 11 Top 25 shows for black viewers changes little; ABC, CBS tie for top network 5-14-08

Radio One's digital unit inks multi-year ad rep deal with AllHipHop.com 5-13-08

Study: Trend-setting Hip-Hoppers aging, but are brand-loyal as ever 5-13-08

Study: Despite tough economy, blacks still believe American Dream possible 5-12-08

Black Enterprise names Oprah's Harpo Inc. Company of the Year 5-12-08

Cable TV Ratings for Week of April 28 - May 4 NBA Playoffs slam dunk top 25 cable list, making TNT most-watched network 5-8-08

Prime Access Inc. takes home gold at PhAME Awards, DTC National Award 5-8-08

TV Ratings for Week of April 28 - May 4
"Idol" shows some audience gains; CBS wins most watched network title
5-7-08


Kim Williams appointed to Census African-American Advisory Committee 5-7-08

Burger King Corp. appoints Gladys DeClouet SVP North America 5-6-08

Census names Mar A. McGehee to African-American Advisory Committee5-6-08

UniWorld Group AstraZeneca ad takes Silver at 2008 PhAME Awards 5-5-08

Latest Census estimates show black population now surpasses 40 million 5-2-08

Byron Allen's Entertainment Studios cuts content pact with MySpace 5-2-08

Cable TV Ratings for Week of April 21 - 27
'Payne' shares the cable spotlight with cable fans' love of NBA Playoffs
5-1-08

Kaitz Foundation expands diversity outreach at The Cable Show '08 5-1-08



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 14th Edition Now Available!
Latest Buying Power report shows spending up in major categories

The 14th annual edition of "The Buying Power of Black America" has been released by Target Market News. The one-of-a-kind report is the most quoted source of information on how African-American consumers spend their $744 billion in income.

According to the newest edition of "The Buying Power of Black America," there is growth in a number of major product categories despite that slowdown in overall consumer purchases. Get the details by ordering your cop now.

Click here to order The Buying Power of Black
America report

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Book Publishing Authority


Now in its ninth year of publication, Black Issues Book Review is the only nationally distributed magazine devoted exclusively to covering the latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author signings, book fairs and book clubs.
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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!


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