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 Black Stats         
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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STORY ARCHIVE

March 2008
Urban radio execs talk about finding success in a PPM world 3-31-08


TV Ratings for Week of March 17 - 23
For Easter, "Ten Commandments" joins favorites; CBS claims most watched title 3-28-08

Cable TV Ratings for Week of March 17 - 23
'Payne' is first, second and third on top 25; BET is again most watched cable network
3-28-08

CNN's four-month focus on Black America begins April 3rd with King story 3-27-08


Analysts see Radio One station sale as positive for company's future 3-27-08

Radio One to sell L.A. station KRBV-FM and repurchase common stock 3-25-08

Nissan review for black and Hispanic ad agencies is underway 3-25-08

Black and Hispanic shopping online grows in number and frequency 3-24-08

Cable TV Ratings for Week of March 10-16
'Payne' maintains No.1 spot; BET is week's most watched cable network 3-24-08

TV Ratings for Week of March 10 -16

'Idol' does what it does and Oprah goes top five; Fox takes the week 3-21-08

Michael A. House is named president of the Chicago Defender 3-21-08

Continental Airlines names Diedra Fontaine new diversity director 3-19-08

NAACP mortgage class action against WaMu, Citi, GMAC, others is fast tracked 3-19-08

GlobalHue issues statement on its resignation of American Airlines account 3-14-08

BET to debut original mixed martial arts series featuring hip-hop stars 3-14-08.

African Americans more influenced by new media than are other segments 3-10-08

UPTOWN Magazine launches exclusive survey for wealthy black consumers 3-10-08

Report shows online shopping by minorities up sharply in five years.3-7-08

Best Buy chain announces strategic alliance with Magic Johnson Enterprises 3-7-08

Cable TV Ratings for Week of Feb. 25 - Mar. 2
Presidential election coverage still has big appeal for black cable viewers
3-6-08

FCC rules to require language against 'No Urban Dictates' in ad contracts 3-6-08

TV Ratings for Week of Feb. 25-March 2
'Raisin' cast out shines 'Idol' as week's No.1 show; CBS takes top network
3-5-08

NUL's latest State of Black America offered through voices of black women 3-5-08

DIRECTV to carry Gospel Music Channel beginning in March 3-3-08

'A Raisin in the Sun' dominates Monday night ratings for ABC 3-3-08

Wilbekin named GIANT editor-in-chief; Fontaine takes Radio One digital post 2-29-08

Nationwide Insurance signs onto Screenvision's black cinema network 2-29-08



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 14th Edition Now Available!
Latest Buying Power report shows spending up in major categories

The 14th annual edition of "The Buying Power of Black America" has been released by Target Market News. The one-of-a-kind report is the most quoted source of information on how African-American consumers spend their $744 billion in income.

According to the newest edition of "The Buying Power of Black America," there is growth in a number of major product categories despite that slowdown in overall consumer purchases. Get the details by ordering your cop now.

Click here to order The Buying Power of Black
America report

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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!


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